Ron used to be an advocate, I don't know if he still is. Good insight; whatever goodwill the Blockbuster name had is likely long gone. Any exec with a shred of marketing savvy would realize they can't succeed by trying (and failing in this instance) to match what their competitors already do, they need to create some new value for their service. Combine game and movie subscription maybe, if they could form a partnership with one of the console makers or Microsoft.
On Feb 1, 2013, at 10:22 AM, [email protected] wrote: > Loved that quote in the one you posted yesterday re: Netflix - "we have to > become HBO faster than HBO can become us" > > In this case, I'm not sure why Blockbuster keep their name. Like, here's a > chance to re-brand. The name "Blockbuster" is a)hated and b)seems like old > media > > However, they don't offer anything no one else offers. They're just "me too" > ing, so ALL THEY HAVE is the name people remember. Are there any Blockbuster > loyalists? > > Caw! > > > -----Original Message----- > From: Cary Preston <[email protected]> > To: Unique Geek Google Group <[email protected]> > Sent: Fri, Feb 1, 2013 6:18 am > Subject: [The Unique Geek] Blockbuster On Demand finds new and innovative > ways to fail > > Blockbuster On Demand gives streaming a second chance, with odd limitations > > Blockbuster hasn't had much success shifting from physical rentals to > digital, even under Dish's wing. Nonetheless, it's betting that the umpteenth > time's the charm with a relaunch of its Blockbuster On Demand streaming movie > service. The revamp ticks many of the checkboxes for a modern by-the-title > rental store with 1080p and 5.1-channel surround sound as well as apps for > 2012 Samsung Smart TVs, Android and Roku 2 boxes. However, there's a number > of curious choices, and we don't just mean the omission of a subscription > model. It's missing an iOS app, emphasizes apps for desktop viewing and > leaves no way to watch HD video on anything but a TV -- our mobile and PC > screens have advanced in the past several years, Blockbuster. Idiosyncrasies > notwithstanding, the rebirth presents more of a unified front than the > one-time giant has offered in the past. > Filed under: Home Entertainment, Internet, HD > Comments > Via: Android Police > Source: Blockbuster On Demand > > > Source: > http://www.engadget.com/2013/01/31/blockbuster-on-demand-gives-streaming-a-second-chance/ > > (via Mr. Reader) > -- > You received this message because you are subscribed to the Google Groups > "The Unique Geek" group. > To unsubscribe from this group and stop receiving emails from it, send an > email to [email protected]. > To post to this group, send email to [email protected]. > Visit this group at http://groups.google.com/group/theuniquegeek?hl=en. > For more options, visit https://groups.google.com/groups/opt_out. > > > -- > You received this message because you are subscribed to the Google Groups > "The Unique Geek" group. > To unsubscribe from this group and stop receiving emails from it, send an > email to [email protected]. > To post to this group, send email to [email protected]. > Visit this group at http://groups.google.com/group/theuniquegeek?hl=en. > For more options, visit https://groups.google.com/groups/opt_out. > > -- You received this message because you are subscribed to the Google Groups "The Unique Geek" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. To post to this group, send email to [email protected]. Visit this group at http://groups.google.com/group/theuniquegeek?hl=en. For more options, visit https://groups.google.com/groups/opt_out.
