On Nov 18, 3:24 pm, David Lynch <[email protected]> wrote: > I like the approach my local NPR station (KUT, Austin) takes, but it > wouldn't work with stunt programming. A couple weeks before the drive > starts, they put ads into their normal station break times saying, > more or less, that if you donate now you might get a shorter period > with them pre-empting normal programs to beg because they'll cut those > off as soon as they reach their goal. This last time, they added a > giveaway of a couple of iPads to the mix. IIRC, this last time, the > cutaways did disappear on a Thursday or so, but I don't know if > they're getting anyone they wouldn't have gotten anyway with this > tactic.
>From following the complaints of certain listener groups over the firings or demotions of certain long-standing DJs and complaints about formats and rotations coming in and keeping the jocks from picking their own music at KUT, it seems to me that despite everything the listeners still bitch about pledge drives. And underwriting announcements. And "donate your old car to KUT" spots. (And some of these people complain about KUT starting up a local news shop with supposed CPB help.) How do they expect the station to operate and what do they want public radio to be nothing more than a jukebox, albeit with a knowledgeable DJ running the jukebox? -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en
