If the Vegas Review-Journal is correct, when KLVX starts their winter pledge drive next week (along with most other PBS stations, as per usual after November sweeps end), instead of the usual long-winded sales pitches and predictable music specials and thinly-disguised infomercials, pledge breaks will stay in normal station break times, have no on-camera talent pitching and will emphasize the average cost per viewer (according to the Nielsens) of the shows the viewer just saw, in an attempt to attract more people giving less than fewer people putting out $125 for the Celtic Woman DVD (premiums purchased by the stations):
http://www.lvrj.com/neon/eyes-of-pbs-stations-on-channel-10-experiment-108897774.html?ref=774 As much as I'd love to see this be a success, the cynical side of me says that this will fail and they'll be back to Andre Reiu and Suze Orman come March pledge drive. -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en
