On Fri, Jan 3, 2014 at 5:59 AM, Darren Glass <[email protected]> wrote:
> Setting aside the issue of whether or not it is good public relations or > will come back to haunt ABC (which seems to me to be utterly unknowable on > the short term), it strikes me as odd that some of you (like Kevin) are > both criticizing ABC for failing to adapt their business model to an online > on- demand world and for experimenting to adapt their business model to an > online world. > > Reverting to the way things were done previously is neither experimenting nor adapting. It is running around with your arms flailing in the air, begging the world to return to Mayberry. It ain't gonna happen. The only way I see networks remaining commercially viable would be if they streamed online 24/7, but very few are willing to anger the cable gods by doing so (C-Span and RT, a Russian news network, are two notable exceptions). Which means instead they will try stunts like restricting online access, and they will also try event television such as the live "Sound of Music" done a few weeks back, but advertisers don't invest in a network based on one-off events, they invest in a network based on its overall ratings and demographics (hence sweeps month instead of sweeps day). With ratings slipping, ABC feels their best choice is to deny a point of access to viewers. It will not work. It cannot work. There are no examples I can think of where cutting off access to shows builds an audience for those shows. -- Kevin M. (RPCV) -- -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en --- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. For more options, visit https://groups.google.com/groups/opt_out.
