Kevin M. wrote:

>              ...they will also try event television such as the live
> "Sound of Music" done a few weeks back, but advertisers don't invest in a
> network based on one-off events, they invest in a network based on its
> overall ratings and demographics (hence sweeps month instead of sweeps
> day).

If I recall correctly, they had "sweeps hour" in the Max Headroom
universe. I think we're getting close.

-- 
Jim Ellwanger <train...@ellwanger.tv>
<http://www.ellwanger.tv>

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