PGage, to Tom Wolper, in part: > > I imagine "the demo" for the Olympics is not the usual young adults, but > more broadly non-sports fans, and maybe particularly adult women. >
That's what Jenkins noted in the WaPo piece, esp. the women part. > I would like to see some detailed analysis of the actual research on this > demo; my own selected sample of adult women suggests that, given some > context and explanation of the rules, most non-sports fan women are likely > to get interested in the straight competitive stories in the Olympics, and > would rather see the actual event than stories about how sad they were when > their puppy died last year. > > Normal Nielsen customers will be lucky if they'll get any access to that (bleep), and even so all the customary rules re the use of such data will apply. B -- -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en --- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. For more options, visit https://groups.google.com/d/optout.
