Adam Bowie, to David Bruggeman: > > In an age where distribution is digital, is it not possible to just > "pop-up" temporary channels for the duration of the Games? I realise that > the broadcaster would need to organise carriage agreements with just about > every major cable and satellite platform, but there really shouldn't be > capacity issues in this day and age. And for something like the Olympics, > would you want to be the carrier that doesn't offer viewers everything? > > > Like I noted elsewhere, NBC did just that in the Rio de Janeiro Games with basketball and soccer (football) channels, so it's doable.
The only question would be whether and which channels would be available to all customers of a provider, or require a higher-than-basic level of service, which was what turned out widely with the Rio additions. B -- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. For more options, visit https://groups.google.com/d/optout.
