I’m not complaining, as I welcome a full range of views and interests on this list, but just saying: the energy it has taken me to notice and scroll past the last few Joe Rogan posts is more energy than I have spent over the last ten years on anything to do with him, and more than he is worth.
On Sat, Jun 20, 2020 at 9:35 AM Steve Timko <[email protected]> wrote: > I just came to post the same thing. > > https://toofab.com/2020/06/20/joe-rogan-under-fire-laughing-sexually-harassing-women-resurfaced-clips/ > > > On Fri, Jun 19, 2020 at 4:44 PM Kevin M. <[email protected]> wrote: > >> Posted without comment >> >> https://twitter.com/chemicalmishap/status/1273159524791259137?s=21 >> >> >> On Sat, Jun 13, 2020 at 12:15 AM Steve Timko <[email protected]> >> wrote: >> >>> This was a lively talk with Bill Burr about the entertainment business >>> and Hollywood accounting. >>> >>> https://youtu.be/eGsB7hE_cFo >>> >>> On Tue, Jun 2, 2020, 7:21 AM Adam Bowie <[email protected]> wrote: >>> >>>> >>>> On Mon, Jun 1, 2020 at 3:21 PM Tom Wolper <[email protected]> wrote: >>>> >>>>> >>>>> I don't get why Spotify is making this deal because they aren't >>>>> content originators and, unlike Stern and SiriusXM, I don't see how it >>>>> will >>>>> sell subscriptions. Still, in a world where NBC signed Megyn Kelly for $65 >>>>> million with all of her baggage, this may not be such a shocking deal. >>>>> >>>>> >>>> I think there's a two-part reason for this. >>>> >>>> Firstly, and most straightforwardly, Spotify gets a massive new >>>> audience. For reasons that escape me (although that Atlantic article gives >>>> a good explanation), millions listen. I assume a decent number of people >>>> will continue to listen on the Spotify app even if they don't subscribe. >>>> From my understanding Spotify isn't putting this behind a paywall, just >>>> forcing you to use the app. But even if they don't get any new >>>> subscriptions at all, Spotify can better monetise that audience than many >>>> others because they have so much data on their users. They know your >>>> demographics (you tell them when you sign up); they know when, where and >>>> how much people are listening; they know all kinds of things that *regular* >>>> podcast platforms don't know - podcast data is notoriously limited without >>>> all the tracking data that most digital advertisers have on you. So Spotify >>>> can offer more details to advertisers and more efficiently sell the >>>> podcast. Reports seem to suggest that what Rogan gets paid will depend on >>>> hitting targets. So on a purely commercial level, this may make sense for >>>> Spotify for those reasons alone. >>>> >>>> But Spotify is also taking on the podcast industry. Their second motive >>>> is to become closer to the default podcast platform. That helps their >>>> overall business model - if you're listening to "free" podcasts, you're not >>>> listening to "expensive" music. Somewhere around 60-65% of podcast >>>> listening is currently via Apple podcasts despite Apple having 50% market >>>> share of phones in the US, and less across the rest of the world. Spotify >>>> wants in on that, and unlike Apple who hasn't been active in an area they >>>> dominate, Spotify is spending a lot becoming a very solid #2. Exclusives >>>> become a differentiator for them. >>>> >>>> I'm not a massive fan of this direction. If your podcast is not in my >>>> podcast app of choice (Pocket Casts since you asked), I'm >>>> significantly less likely to hear it. But I can understand the business >>>> logic of it from Spotify's perspective. Up until now, I don't think that >>>> there have been as many killer podcasts as podcasts businesses need. Many >>>> podcasts are "replaceable." We've seen Luminary try this, with their >>>> exclusive range of podcasts, but reports suggest that they're hemorrhaging >>>> money. In part this is because you can probably find a sufficiently good >>>> replacement for any podcast that moved behind the paywall, or otherwise >>>> never heard their exclusives anyway. Serial might be an example of a killer >>>> podcast. Or maybe The Daily. Something people would change behaviours to >>>> still get access to. Even then, I'm not sure that the NYT would put The >>>> Daily behind a subscription paywall when it's: a) profitable right now with >>>> their listening figures, and b) acts a massive promotional tool to drive >>>> those NYT subscriptions. They spread that messaging every single episode! >>>> >>>> Today there are more than 1,000,000 podcast series on iTunes. If my >>>> favourite tech podcast moved behind a paywall, I might be a bit bummed, but >>>> I could probably find a suitable replacement. Spotify is gambling that >>>> Rogan's fans will follow him and there aren't a bunch of others like him - >>>> or at least as "good" as what he does. It might work for him and Spotify. >>>> But who else would it work for? I'm not sure. >>>> >>>> Disclaimer: I've never listened to him. I can't say that three podcasts >>>> by *anyone* appeal to me. I only recently found out that he was the >>>> presenter of Fear Factor which we did get in the UK. But I always found him >>>> the most obnoxious thing on that, and that's saying something. Oh, and any >>>> podcast that ever had or has Alex Jones on it, for any reason whatsoever, >>>> is not a podcast I'm ever going to listen to. >>>> >>>> >>>> >>>> Adam >>>> >>>>> >>>>> -- >>>> You received this message because you are subscribed to the Google >>>> Groups "TVorNotTV" group. >>>> To unsubscribe from this group and stop receiving emails from it, send >>>> an email to [email protected]. >>>> To view this discussion on the web visit >>>> https://groups.google.com/d/msgid/tvornottv/CAD_sJGDqcJPunqwBSr5CFENT6Gbmuf-60QHMHAkAwr3FOzF1_Q%40mail.gmail.com >>>> <https://groups.google.com/d/msgid/tvornottv/CAD_sJGDqcJPunqwBSr5CFENT6Gbmuf-60QHMHAkAwr3FOzF1_Q%40mail.gmail.com?utm_medium=email&utm_source=footer> >>>> . >>>> >>> -- >>> You received this message because you are subscribed to the Google >>> Groups "TVorNotTV" group. >>> To unsubscribe from this group and stop receiving emails from it, send >>> an email to [email protected]. >>> To view this discussion on the web visit >>> https://groups.google.com/d/msgid/tvornottv/CAH5J8yyWtW-70cn1uxm%2BtaVHcGrcgSLAFgoKaLxJ9MVFytYZSA%40mail.gmail.com >>> <https://groups.google.com/d/msgid/tvornottv/CAH5J8yyWtW-70cn1uxm%2BtaVHcGrcgSLAFgoKaLxJ9MVFytYZSA%40mail.gmail.com?utm_medium=email&utm_source=footer> >>> . >>> >> -- >> Kevin M. 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