Peter, just to expand on your remark, it should be straightforward to integrate 
a twitter-api search thingy into the Wordpress workflow or that of other 
similar CMS, to provide some control over content published on a corporate 
website. By all means publish the social content, just weed out the irrelevant, 
silly or gnarly stuff.

Date: Wed, 13 Jan 2010 20:33:51 -0800
Subject: Re: [twitter-dev] How to monitor our brand by Streaming API

Its pretty easy to build a widget, from fetching the results, parsing them, and 
presenting them, twitter makes it easy to do. 

With all that extra time, your developers should be able to find global stop 
lists of words that prevent displays of harassing/vulgar/racist language and 
continue to add rules as you go to create a content stream that works for your 

Don't get me wrong, Ken's points are very valid, however, I personally feel if 
you have a company people talk about, show other people this content. 1 page of 
perfectly written marketing isn't going to reach me as much as 10 tweets 
saying, I really really love this product. (imo)


On Wed, Jan 13, 2010 at 7:14 PM, Ken Dobruskin <> wrote:


I don't know anything about Wordpress or plugins, but is there any moderation 
workflow built into these widgets? I just had to cringe at the silly results 
produced by the indiscriminate use of a twitter search feed by one colleague 
from a highly respectable international organisation. It's not a matter of 
censoring negative remarks about your brand - evidently you are prepared for 
that. But what happens when someone says something really, really dumb, vulgar 
or racist involving your searchterm? Can you handle all the world's languages? 
It could be a fun opportunity for spammers or competitors! Even assuming that 
your brandname is universally unambiguous and could only ever refer to your 
business, you may be in for a case of 'irrelevant automated content syndrome'.

Have fun!


> Date: Wed, 13 Jan 2010 01:31:49 -0800
> Subject: [twitter-dev] How to monitor our brand by Streaming API
> From:

> To:
> Dear Developers,
> We would like to monitor what have been tweeted about our brand and we

> would like to publish this up to minute
> tweets on our wp based blog
> What should be the best WP-Plugin coded by Twitter Search Streaming
> API ?
> Thank you for your help,

> Best Regards,
Keep your friends updated— even when you’re not signed in.

Keep your friends updated—even when you’re not signed in.

Reply via email to