Maybe they will hire apple's marketing dept. and in a release or two down the line we'll have customers standing in line to buy U2?
They did it with iPhone so I'm sure they can do it with U2 Dougc -----Original Message----- From: u2-users-boun...@listserver.u2ug.org [mailto:u2-users-boun...@listserver.u2ug.org] On Behalf Of Frank Eperjesi Sent: Thursday, September 17, 2009 4:53 PM To: U2 Users List Subject: [U2] Problem with Multi-value market in general Not to knock Rocket (Especially now that I guess I am be a dealer of there). Also I have no history with them A lot of what all you say as to U2 not evolving enough is true, but part of the reason for that and problems in the D3, U2 or mult-value world in general is that almost all the current multi-value providers are doing one or more of these things .: 1) Either living off the bones of their installed base and/or swooping in to feed off of whoever is still running D3 and its flavors, but doing nothing to attract new users. IBM falls into the 2nd category. 2) Jbase (& I think Cache) are successful application software companies that basically created their own version of Multi-value to migrate to save their investment. I have not looked a Jbase in a while, but Cache has some nice new features. My company (BAI) is one of the dwindling software providers still bringing in "fresh meat" to the table. Up to now just saying U2 was part of IBM made a HUGE difference. The original Unidata name was not a good as saying we were an IBM database but their name and support material were very good. As good a Rocket may be, not sure saying we are running on a data base from a company called "rocketsoftware" will be any help in selling to our prospect base. Unlike IBM we will have to sell RocketSoftware viability as well as our applications. Unless Rocket comes up with a super marketing effort, things just got a lot harder for us. Frank E. Eperjesi Vice President Business Automation, Inc. (714) 998-6600 phone (714) 998-6170 Fax * * * * Internet Email Confidentiality Footer * * * * Privileged/Confidential Information may be contained in this message. If you are not the addressee indicated in this message (or responsible for delivery of the message to such person), you may not copy or deliver this message to anyone. In such case, you should destroy this message and kindly notify the sender by reply email. Please advise immediately if you or your employer do not consent to Internet email for messages of this kind. Opinions, conclusions and other information in this message that do not relate to the official business of my firm shall be understood as neither given nor endorsed by it. -----Original Message----- From: u2-users-boun...@listserver.u2ug.org [mailto:u2-users-boun...@listserver.u2ug.org] On Behalf Of Results Sent: Thursday, September 17, 2009 5:28 AM Mecki Foerthmann wrote: > George, > I think Dawn's emphasis was on survive, and that doesn't necessarily > mean thrive. > To my ears the Rocket business plan for "legacy" products sounds more > like running a rest home for no longer wanted technology > They keep it alive as long as there is a profit to be made from > licence and support fees, and when that runs out they let it pass away.. > The U2 products will "survive" OK, but all we're most likely going to > get in future are maybe some patches but no new development. > > Nobody buys a business to kill it? Do hedgefonds managers know that too? _______________________________________________ U2-Users mailing list U2-Users@listserver.u2ug.org http://listserver.u2ug.org/mailman/listinfo/u2-users -- This message has been scanned for viruses and dangerous content by SecureMail, and is believed to be clean. _______________________________________________ U2-Users mailing list U2-Users@listserver.u2ug.org http://listserver.u2ug.org/mailman/listinfo/u2-users
