> The business model can be considered similar to Wikipedia. Global
> collaboration for the benefit of everyone. The creation of a valuable
> resource for humanity.
A business model is how to make money. What you state is the goal, not the 
business model. In order to promote Ubuntu money is needed, hence is a business 
model needed to increase the benefit everyone makes of it. Just the process of 
making it will benefit Ubuntu and Linux because gaining market share has to be 
a part of a successful business model.
                                          
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