On Wed, May 21, 2008 at 9:34 AM, Rubén Hubuntu <[EMAIL PROTECTED]> wrote:
> Hello everyone, > > Actually I do not see why all three ideas can be combined (in different > levels): > > 1. Decentralizing the marketing team means actually moving our > activities out to the "real" world, worldwide with lots of help from > individuals working already hard in their respective LoCo > 2. Having a person working for the coordination of campaigns, press > related contact and general marketing stuff (internationally, like > Amanda McPherson from the Linux Foundation: > http://www.linux-foundation.org/weblogs/amanda/) > 3. Having a local Marketing Contact makes sense related to point 1 > since there's no point of sending hurds of ubunteros worldwide without > regional/local coordination so their activities reach to a wider > audience in a more structured (and hence more visible) way. > > Making marketing activities part of the monthly report should also be > achievable and having a dedicated site (taking care of localized needs > - as in other languages) for activities and marketing material would > definitely give us a push as a whole. > > So what we do? Follow me: > > 1. Get someone to do the marketing job for Ubuntu (a Marketing Jono ;) > as in: "Marketing is analysing, setting up goals and planning > activities in the marketplace. Then to implement these activities and > control the effect of this effort" > 2. Get up the site, something like http://marketing.ubuntu.com > 3. Create a marketing strategy for Ubuntu, say till December 2009. > 3. Ask LoCo teams around to create a Marketing Team within the LoCo > and have a contact and implement a local strategy based on the Ubuntu > marketing strategy > > Then we will be heading to a more organized (and hence effective) and > cooperative organization. Those are all excellent ideas. Infact, all of the ideas expressed so far have all been great. As I said in my original post, there certainly isn't a lack of creative, good ideas for marketing. The issue, however, is that we need someone to step up and fill that leadership role. Without someone willing to do that, the only viable option is to disband the marketing team (although I'm sure we could retain the mailing list) and move to the the decentralized, loco team model > > > Cheers, > > Rubén - Hubuntu > https://launchpad.net/~hubuntu <https://launchpad.net/%7Ehubuntu> > > -- > ubuntu-marketing mailing list > [email protected] > Modify settings or unsubscribe at: > https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing > -- Cody A.W. Somerville Software Engineer Red Cow Marketing & Technologies, Inc. Office: 506-458-1290 Toll Free: 1-877-733-2699 Fax: 506-453-9112 Cell: 506-449-5899 Email: [EMAIL PROTECTED] http://www.redcow.ca
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