Of John Woelflein
>I wrote to USDA and asked why dairy products were
>not yet considering metrication. Here is reply from
>John Rourke of the USDA: 
 
>>In response to your question, I conducted a survey of
>>consumer products in my household. Of the 50 products
>>surveyed, only 3 were in metric sizes -- a
>>2-liter cola product, a 3-liter wine product and a
>>0.75 liter alcohol product. All other products,
>>including bottled water, were in standard U.S.
>>fluid and weight measures, along with the metric
>>equivalent in parentheses. There were 2 fruit juice
>>products both in 64 ozs. (2 quart) containers. One
>>problem I would see with converting to metric sizes 
>>would be in the carbonated beverage vending machine
>>business; would they continue to use the same size
>>12-ounce cans and label it as the metric equiv. of
>>12 ozs.?

Soft conversion is always an option. I don't know how the UK metricated
these cans, but that is a precedent.

>>Until American con! ! ! sumers start demanding
>>product in metric sizes, I do not expect the
>>food processing industry to make the conversion.

Is he suggesting that metric products (such as 2 liter cola) were
introduced in response to consumer demand?

--
Terry Simpson
Human Factors Consultant
[EMAIL PROTECTED]
www.connected-systems.com
Phone: +44 7850 511794 

Reply via email to