----- Original Message -----
Sent: Thursday, June 06, 2002 9:29
AM
Subject: [USMA:20349] Fwd: Question on
Dairy Products
I wrote to USDA and asked why dairy products were not yet considering
metrication. Here is reply from John Rourke of the USDA:
"Rourke, John"
sda.gov> cc: "Mengel, John"
<[EMAIL PROTECTED]>, "McKee, Richard"
<[EMAIL PROTECTED]>
2002-06-06 Subject: Question on Dairy Products
09:21
In response to your question, I conducted a survey of
consumer products in
my household. Of the 50 products surveyed, only 3 were
in metric sizes -- a
2-liter cola product, a 3-liter wine product and a
0.75 liter alcohol
product. All other products, including bottled water,
were in standard U.S.
fluid and weight measures, along with the metric
equivalent in parentheses.
There were 2 fruit juice products both in 64
ozs. (2 quart) containers. One
problem I would see with converting to
metric sizes would be in the
carbonated beverage vending machine business;
would they continue to use
the
same size 12-ounce cans and label it as
the metric equiv. of 12 ozs.? Until
American c! on! ! ! sumers start
demanding product in metric sizes, I do not expect
the food processing
industry to make the conversion. Many American
consumers, given their
fierce independent nature, may be unwilling to
accept
products sold only
in a "foreign" measuring system. Any statements to the
effect that American
consumers are less intelligent than consumers in other
countries is
asinine.
John
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