Hi Ray,

2009/11/8 Ray Sharma <[email protected]>

>
> Agree that anything you do should have an easy opt in opt out option
>
> Don't forget RSS either - most blogs generate RSS (a list of recent
> submissions) anyway and this can form the basis of a newsletter too. Google
> homepage, many email readers today all support RSS subscription.
>

Agree -- we already run the Mediawiki RSS extensions where we can push and
or pull feeds in WikiEducator.


>
> The real difference between the blog and newsletter in terms of content is
> that usually a blog is collaborative, self building, and up to date whereas
> a Newsletter is usually composed by somebody and thus requires greater
> effort (someone collates all the info and sends it out) and has some time
> lag . However, Newsletter's can be targeted better, as marketing tool and
> direct to people but that in-its-self is a double edge sword, as you have
> to
> maintain your audience.
>

Good points -- The Newsletter / ezine will require greater effort. I'm keen
to find a sponsor to help cover the editorial and the production side of
things. As we practice open philanthropy copy of the newsletter / ezine will
be developed openly in the wiki.


>
> I suspect for the first couple of communications you want a targeted
> newsletter. As you catch up with the information you want to deliver then
> moving to a more automated communication, RSS and possibly email
> subscription would be the way. I would say go straight to the blog and
> automated option.
>
> For offline people, this changes. The advantage of an up to the minute
> automated information service such a blog will never be met. For these
> people an offline version of a newsletter is required. However, even an
> offline newsletter can be generated from online content though some
> automated process - the creation of the content may not be the issue - but
> how they receive it could (which impacts frequency). As well as traditional
> post, you can also deliver a newsletter as an Acrobat file which can be
> downloaded and printed (in 100000's if neeed) in the destination country,
> they could even do this from a web page. So the web can still be used to
> facilitate offline users.
>

All good advice -- thanks Ray :-)

>
> Ray
>
>
>
>
>
>
> -----Original Message-----
> From: [email protected] [mailto:[email protected]]
> On Behalf Of Steve Foerster
> Sent: 07 November 2009 15:45
> To: WikiEducator
> Subject: [WikiEducator] Re: WE blog or newsletter?
>
>
> Wayne wrote:
>
> << Agree we need to be very careful with mass-email which can arguably
> and justifiably be labelled as WE  spam. I would suggest implementing
> an option for new users to subscribe to a news / letter magazine.  We
> can consider a once off notification to WE account holders regarding
> the option to subscribe to the news letter once this option has been
> implemented for new account holders. However -- this would need to be
> an affirmative action to subscribe rather than a default that everyone
> gets the newsletter unless they opt out. >>
>
> Good, that's a reasonable approach.
>
>
> << Personally, I'd like to see both -- they serve different audiences
> and I don't see one replacing and / or duplicating the other.
>  WikiEducator has extensive reach in the developing world -- places
> where connectivity is difficult, unreliable and expensive. The
> newsletter / WE magazine is an innovative way to "connect" the
> "disconnected" and keep those who want to stay abreast of what is
> happening online.  Notifying teachers around the world of exemplary
> resources that may be of use. Profiling and sharing experiences of the
> efforts in setting up national OER collaborations (eg Uganda,
>  Bangladesh, India etc.)  --- These experiences are invaluable for
> other countries trying to bootstrap OER.  We could have a low-
> resolution version to simplify local reproduction and keep costs to a
> minimum. Certainly, within the formal education sector -- there are
> still large numbers of educators who do not surf the blog sphere ---
> lets cast a wide net for open education :-) >>
>
> Very well, but there's no reason that a blog and a dead-trees
> newsletter couldn't have the same content.  We could have the official
> news blog, and when there have been enough posts to fill however many
> pages we want the newsletter to be, we release the same content as
> PDF, RTF, ODT, etc.  (Our actually printing and posting it sounds
> expensive, I assume that's not the intent here?)
>
> One potential issue with treeware is that some countries use Letter
> size and some use A4.  (My wife's doing an LLB through a school in the
> UK from here in the U.S. where A4 is annoyingly hard to find, so we've
> been hit in the head by this one.)
>
>
> << Hopefully there will be more people than Wayne, Jim posting -- we
> should also include posts from Council members, workgroup leaders,
> featured teachers etc.  This model would need some sort of editorial
> team to oversee alignment with community values etc. >>
>
> Valerie edited the workgroup charter to have us continue to oversee
> whatever blogs come out of this process.  That's okay with me, at
> least as a starting point.
>
>
> << We definitely need an outlet that isn't edited --- we just need a
> clear communication / disclaimer  that the posts are the opinions of
> the individuals writing them. >>
>
> Very good, so then it seems our workgroup should refine the approach
> of having three blogs:
>
> 1. Terra Incognita if possible, or if not then a sort of "Nova Terra
> Incognita".
>
> 2. An official newsletter blog, the contents of which are also
> periodically released in paper format.
>
> 3. An open blog where WikiEducators can easily add posts and there's
> light-handed moderation.
>
> -=Steve=-
>
>
> >
>


-- 
Wayne Mackintosh, Ph.D.
Director,
International Centre for Open Education,
Otago Polytechnic, New Zealand.
Board of Directors, OER Foundation.
Founder and Community Council Member, Wikieducator, www.wikieducator.org
Mobile +64 21 2436 380
Skype: WGMNZ1
Twitter: OERFoundation, Mackiwg

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