Thank you Romaine for setting up the RFC on meta [1]!

So we can see what the community thinks about this.

[1] 
https://meta.wikimedia.org/wiki/Requests_for_comment/Fundraising_banner_or_Wiki_Loves_Monuments_banner

> Date: Sun, 30 Aug 2015 19:04:41 +0200
> From: romaine.w...@gmail.com
> To: wikimedia-l@lists.wikimedia.org; wikilovesmonume...@lists.wikimedia.org
> Subject: Re: [Wikimedia-l] [Wiki Loves Monuments] Wiki Loves Monuments in 
> Italy largely blocked by WMF fundraising
> 
> Hi all,
> 
> Having spoken with some people, I have come to the conclusion that it is
> time to ask the Wikimedia community what they think about this situation. I
> have especially seen both parties, the Wiki Loves Monuments organising
> teams who like to have a banner for Wiki Loves Monuments in September, and
> the WMF Fundraising team who likes to have a fundraising banner in
> September. Then the question remains: what has more value for the Wikimedia
> movement?
> 
> To find out what the Wikimedia community thinks about this situation, I
> have set up this Request for Comment:
> https://meta.wikimedia.org/wiki/Requests_for_comment/Fundraising_banner_or_Wiki_Loves_Monuments_banner
> 
> Romaine
> 
> 2015-08-30 15:35 GMT+02:00 Romaine Wiki <romaine.w...@gmail.com>:
> 
> > Hi all,
> >
> > New update:
> >
> > The Italian team had some calls with the fundraising team and it resulted
> > in:
> > * Wiki Loves Monuments gets the whole 4th week of September. So we will
> > have the WLM banner alone the first and the last week.
> > * WLM IT is discussing with the community a message in the Main Page of
> > Wikipedia
> > * WMF will try to put a link to WLM in the banner
> > * WMF will put a link to WLM in the Thank You letter for donors.
> > * WMF is helping WLM Italy with a blogpost in the blog, and social media
> > fire
> >
> > They made clear this won't happen again.
> >
> > To me, the only improvements is their promise it won't happen again, what
> > we certainly keep them having their promise in future, and that the amount
> > of time the Wiki Loves Monuments banner is shown will be 50% of the time.
> >
> > The rest of the outcomes is lousy and they sold us empty boxes. Wiki Loves
> > Monuments depends for about 99% on a CentralNotice banner. Most visitors to
> > Wikipedia do not visit the main page of a wiki. I do not believe a small
> > link to WLM in a large fundraising banner would help or is seen. I do not
> > believe that a link in the Thank You letter for donors would work. A
> > blogpost will be written anyway, as Wiki Loves Monuments is the largest
> > project of the Wikimedia movement, but still it would not reach to the core
> > people Wiki Loves Monuments is aiming at. And a social media fire, I have
> > no believe in it that WMF would have any control in such and the core
> > infrastructure is not under control by WMF.
> >
> > And still no explanation why it is not possible to move the fundraising
> > banner to a month later...
> >
> > I can only conclude that we have been put off, in Dutch: afgescheept
> > worden (literally: being shipped of).
> >
> > At such having a blocking banner is sad news. A competition is large
> > ruined by it.
> >
> > What I consider the most demotivating is the play the fundraising team of
> > WMF has played. I certainly do not consider it fair play. Too many empty
> > promises, dividing the community to get less resistance, no fair
> > negotiations, usage of the inexperience of volunteers, and more.
> >
> > And even after explaining the community perspective many times by multiple
> > people, I still have the impression some people in WMF still do not really
> > get it.
> >
> > I had the occasion in the past weeks that I spoke with people from WMF who
> > are working for the foundation for some years, and I had to explain what
> > Wiki Loves Monuments is. (And that was not the first time.) It is the
> > largest project of the movement, recognised as largest photo contest in the
> > world, and some WMF people do not know or understand. I was so friendly to
> > explain it of course, but it gave mixed feelings.
> >
> > And even after explaining the community perspective many times by multiple
> > people, they do not really get it.
> >
> > Lessons to be learned:
> > * Do not assume that the fundraising team takes the best position for the
> > movement, they have a target to make.
> > * Do not assume the fundraising team plays a fair play. They have a lot of
> > weight and use it.
> > * Do not assume that their first offer (in case of a blocking banner) is a
> > balanced, reasonable and well thought one.
> > * Do not expect them to know how much the impact is of something.
> > * Do expect them to offer empty shells/boxes/etc and are not impressed by
> > those.
> > * Say always no if they ask if a blocking banner or two banners at the
> > same time is okay. It has a devastating effect on your results. Yes you
> > can, some chapters did and that was taken into account seriously.
> > * Always have the complete team involved in the communication, and even
> > think of asking advisers (from outside WMF) for support and feedback on the
> > proposals. Always have someone involved who has years of experience in this
> > matter, otherwise you loose and the whole community looses.
> >
> > But I think the best lesson learned is: with every blocking banner, let
> > the community publicly decide what should be chosen.
> >
> > Romaine
> >
> >
> >
> >
> > 2015-08-30 14:00 GMT+02:00 Steinsplitter Wiki <steinsplitter-w...@live.com
> > >:
> >
> >> I 100% agree with rupert's thoughts.
> >>
> >> Wiki(p|m)edia was and is mad be volunteers, therefore volunteer first
> >> should apply. Volunteers are contributing the content for exactly zero
> >> dollars per hour. It is all because of free knowledge and other stuff, but
> >> not about money. It looks like money is fore some people moor important
> >> than free knowledge. It is frustrating...
> >>
> >> Regards,
> >> Steinsplitter
> >>
> >> > From: rupert.thur...@gmail.com
> >> > Date: Sat, 29 Aug 2015 21:35:46 +0200
> >> > To: janb...@wikimedia.org; patricio.lore...@gmail.com;
> >> me.ly...@gmail.com; ubifri...@gmail.com; jmh...@gmail.com;
> >> dar...@alk.edu.pl; denny.vrande...@kit.edu; jwa...@wikia.com;
> >> s...@wikimedia.org
> >> > CC: wikilovesmonume...@lists.wikimedia.org;
> >> wikimedia-l@lists.wikimedia.org
> >> > Subject: Re: [Wikimedia-l] [Wiki Loves Monuments] Wiki Loves Monuments
> >> in Italy largely blocked by WMF fundraising
> >> >
> >> > dear board,
> >> >
> >> > allow me to directly ask you to stop these fundraising persons to spoil
> >> > wiki loves monuments because of less than intelligent KPIs. WMF cannot
> >> and
> >> > should not behave like an elephant in the porcelain shop. there is a
> >> simple
> >> > technical solution to the problem below, to have a combined banner for
> >> WLM
> >> > and donation. it is impossible that more money at stake as is covered by
> >> > the reserves, isn't it? i am really lacking words here ... the only
> >> ones i
> >> > could find would not be compliant with the friendly space policy. if we
> >> as
> >> > movement do not follow through the "volunteer first" rule than it is
> >> better
> >> > to dissolve WMF, or split it in two parts, one holding the rights to the
> >> > web URLs, i.e. right to banner, the other one employing all the people
> >> > doing some work.
> >> >
> >> > best,
> >> > rupert
> >> >
> >> >
> >> > On Mon, Aug 24, 2015 at 3:49 PM, Andrea Zanni <zanni.andre...@gmail.com
> >> >
> >> > wrote:
> >> >
> >> > > Hello everyone.
> >> > > Sorry for the long mail but we wanted to explain the situation for
> >> > > Wikimedia Italia.
> >> > > The conversation is going on and it's better to clear some important
> >> > > points.
> >> > >
> >> > > In the second week of August Wikimedia Italia has been contacted by
> >> > > Kalliope Tsouroupidou and later by Jessica Robell, who explained that
> >> the
> >> > > Wikimedia Foundation was planning to have a fundraising campaign in
> >> Italy
> >> > > in September.
> >> > > We have been surprised by that, since Wiki Loves Monuments is
> >> well-known to
> >> > > run in September, and it has been like that for years.
> >> > > Moreover, there has been a similar clash in 2014:  we discussed for
> >> several
> >> > > days, and in the end we reached a compromise, and the FR banners went
> >> live
> >> > > just for the last days.
> >> > > It was not perfect, but we had WLM banners for almost all September.
> >> > > This year the clash is on the whole month of September. Given the
> >> history,
> >> > > and the very fact that Wikimedia Italia has planned WLM and written
> >> so in
> >> > > the FDC application, we feel that WMIT has not been negligible in
> >> matters
> >> > > of
> >> > > communication.
> >> > > We are not *happy* with the situation,
> >> > > the very existence of the clash, the fact that all this appeared in
> >> the
> >> > > middle of August, while we were all on holiday and just few weeks
> >> before
> >> > > the beginning of WLM.
> >> > > We just decided not to pick up a fight, as we believe in constructive
> >> > > conversation and negotiation.
> >> > > The agreement we reached is very painful for WMIT and WLM: it's just
> >> better
> >> > > than not having the banners at all, or to have them for just a few
> >> days in
> >> > > the middle of September.
> >> > > Conversations with the FR team has been firm, but polite: this does
> >> not
> >> > > mean that we are happy about what is happening.
> >> > > Moreover, we will have to discuss with FDC to renegotiate expected
> >> results
> >> > > for WLM in 2015.
> >> > >
> >> > > Having the fundraising campaign in September in Italy has a clear
> >> negative
> >> > > impact on Wiki Loves Monuments, the largest project of Wikimedia
> >> Italia.
> >> > > This will not only likely reduce the number of participants and
> >> uploaded
> >> > > pictures, but will also put us in a difficult position in front of our
> >> > > sponsors and partners, including 200+ municipalities, 100+ cultural
> >> > > institutions, and some major partners, like FIAF (the Federation of
> >> Italian
> >> > > photographers' associations), ICOM (the International Council of
> >> Museums),
> >> > > the Toscana Foto Festival (a major photo festival), Touring Club
> >> Italiano
> >> > > (the largest Italian touristic association), and others. WMIT spends
> >> > > thousands of euros in WLM each year - not because we waste money, but
> >> > > because we have higher stakes.
> >> > >
> >> > > This year, we will have in the Italian Jury international renowned
> >> > > photographers like (prabably: yet to be confirmed) Steve McCurry (
> >> > > https://en.wikipedia.org/wiki/Steve_McCurry) and Franco Fontana (
> >> > > https://en.wikipedia.org/wiki/Franco_Fontana).
> >> > > This year, in June, we were received by several politicians from the
> >> > > Italian Parliament for an official meeting regarding the law we are
> >> > > fighting
> >> > > as WMIT.
> >> > >
> >> > > Because of the specific challenges we face, WLM in Italy goes beyond
> >> being
> >> > > a photographic competition and is also an opportunity to create
> >> > > relationships and advocate for the freedom of taking pictures of
> >> monuments.
> >> > >
> >> > > Italy does not have "freedom of panorama".
> >> > > Worst, Italy does not have freedom of panorama for any kind of
> >> monuments,
> >> > > even if copyright has expired.
> >> > > We need to ask for permission to make pictures of monuments. For.
> >> Every.
> >> > > Monument.
> >> > > We have to create lists of monuments to be photographed. There is no
> >> > > official list of monuments in Italy.
> >> > >
> >> > > There is *extensive* documentation here:
> >> > >
> >> > >
> >> https://meta.wikimedia.org/wiki/Italian_cultural_heritage_on_the_Wikimedia_projects
> >> > >
> >> > > This is very important to know to put in perspective WLM Italy stats:
> >> > > http://stats.wikilovesmonuments.cl/italy. As an example, it is the
> >> reason
> >> > > why we have so many participants who contribute for few pics each. In
> >> 2014
> >> > > alone, we had 1038 uploaders, but we were only 6th in terms of number
> >> of
> >> > > photos.
> >> > >
> >> > > The global fundraising is essential to our movement.
> >> > > It funds Wikipedia operations, software development, the Wikimedia
> >> > > Foundation, many chapters and affiliates, and, of course, also Wiki
> >> Loves
> >> > > Monuments (even tough in Italy it is primarily funded from other
> >> sources).
> >> > > The global fundraising is meant to support the Wikimedia movement:
> >> but, for
> >> > > this very reason, it is a pity to have it clashing to one of the very
> >> > > activities it is meant to support.
> >> > > Especially since we are not talking about a 2 hours editathon in a
> >> small
> >> > > library in the middle of nowhere, but about an international
> >> competition
> >> > > who ended up in the Guinnes World Records, bringing thousands of
> >> pictures
> >> > > to the Wikimedia projects.
> >> > > We understand that fundraising is not an easy job, especially when it
> >> is
> >> > > done on a global level. Yet we feel obliged to use donors money to
> >> build
> >> > > and deliver the best projects we can: firstly out of respect for all
> >> the
> >> > > people who decided to donate their time, their money or their career
> >> to the
> >> > > movement; secondly because a badly executed projects could also have a
> >> > > negative impact on the next fundraising campaigns.
> >> > > We are all part of the same movement: the work of the WMF fundraising
> >> team
> >> > > is strictly linked to that of the community. We would like to be
> >> confident
> >> > > that what is happening now won't happen for a third time, and that in
> >> the
> >> > > future we will be able to communicate more effectively and work more
> >> > > collaboratively.
> >> > > We really are looking forward a more effective cooperation with WMF
> >> and all
> >> > > other Wikimedia Affiliates: collaboration is the very pillar of all
> >> the
> >> > > Wikimedia movement.
> >> > >
> >> > > We would like to thank all the people who supported us and gave us
> >> opinions
> >> > > and advices on this mailing list and elsewhere.
> >> > > We are very proud to be part of such a great community, and we would
> >> like
> >> > > to see it become wider and bigger.
> >> > >
> >> > > Andrea Zanni
> >> > > for the board of Wikimedia Italia
> >> > > _______________________________________________
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