Mike, Although, I see what you were getting at, your logic is flawed.
The reason is that Google is colocation, and has a very low cost to connect to other ISPs. Google is basically buying a patch cable. Transporting an End user on the other hand has a much larger cost because it has to be transported all the way to the Colo center. These dynamaics have absolutely nothing to do with Google being better at it. I can negotiate near just as good rates in a colo as they can. The factor here is that trading lastmile+middle mile cost for colo-firstmile cost is not a fair trade. This is why peering started to endorse the concept of Push versus Pull traffic. Pull traffic was more in line with typical usage and assoicated with the higher lastmile/middle mile transport and therefore The push provider pays the pull provider. In the actual colocations center.... If Google connects to a peer switch, and I (my WISP) connect to the peer switch, and we both pay for our own connection, in that particular case your logic would hold. Push and Pull traffic would have equal value, because they were equal spec. The arguement that some people make that End Users already pay the ISP last mile cost is also flawed, but that is a different debate, with different arguements, and I'm not going there in this Email. The facts are Google has created a value to consumers that consumers expect to recieve, and that every ISP has no choce but to allow that content through. As a result, Google gets away with not getting charged the full cost they should. We can also look at it another way... Let hypothetically assume broadband cost each incurred was an equal even trade, and lets just look at sales... Why does Google deserve the right to profit from my subscriber, but yet me not be able to profit from their sales to my subscribers? Google even acknowledges this. Its one of hte reasons taht they came up with Adsense. It was an attempt to compensate ISPs for their contribution to the successful revenue generation. Google paying to access the Internet, does not constitute payment to me to use my network. I am not against Google. They provided a better revenue program than other search engines. And their recognition of the need to compensate other parties, I beleive heavilly led to their success in the earlier days. It was the Independant ISPs that helped promote Google, over the less sharing Microsoft and Yahoo search options. Tom DeReggi RapidDSL & Wireless, Inc IntAirNet- Fixed Wireless Broadband ----- Original Message ----- From: "Mike Hammett" <[email protected]> To: "WISPA General List" <[email protected]> Sent: Wednesday, February 10, 2010 3:12 PM Subject: Re: [WISPA] Google to build ultra-fast broadband networks >I love how everyone thinks the content people are mooching. You go to the > other side of the fence and we're mooching off of them. > > They negotiate their bandwidth, we negotiate ours. They're just better at > it. > > > ----- > Mike Hammett > Intelligent Computing Solutions > http://www.ics-il.com > > > > -------------------------------------------------- > From: "Tom DeReggi" <[email protected]> > Sent: Wednesday, February 10, 2010 12:46 PM > To: "WISPA General List" <[email protected]> > Subject: Re: [WISPA] Google to build ultra-fast broadband networks > >> I'd say, the press release is not in line with Google's Business model. >> >> Google is in the business of collecting revenue, without costs, >> considering >> they mooch off others' broadband networks without paying for access to >> it. >> >> It will be interesting to see what Google Execs will think of the project >> a >> year down the road, where they incur all the costs and no revenue. I dont >> see the project being popular amoungst management. >> >> Tom DeReggi >> RapidDSL & Wireless, Inc >> IntAirNet- Fixed Wireless Broadband >> >> >> ----- Original Message ----- >> From: "Robert West" <[email protected]> >> To: "'WISPA General List'" <[email protected]> >> Sent: Wednesday, February 10, 2010 1:36 PM >> Subject: Re: [WISPA] Google to build ultra-fast broadband networks >> >> >>> The same way they have made money from the beginning. Giving it all >>> away >>> for free!!! At least on the front end of things...... >>> >>> Google makes money in reverse and LOTS of it. Trust me, my man, Google >>> is >>> no brainless bunch. There is a lot of money in "Free". I'm sure they >>> have >>> an angle to make the big bucks off of it and at the same time presenting >>> themselves as the benevolent Google that is adored by everyone >>> worldwide. >>> Well, except maybe the Chinese who Google censored. Oh, and possibly >>> the >>> rest of the world including the US if Google teams up with the NSA as >>> last >>> reported...... But still, just a bunch of friendly helpful guys out to >>> give >>> it all away for free! >>> >>> Bob- >>> >>> >>> >>> -----Original Message----- >>> From: [email protected] [mailto:[email protected]] On >>> Behalf Of Marco Coelho >>> Sent: Wednesday, February 10, 2010 1:07 PM >>> To: WISPA General List >>> Subject: [WISPA] Google to build ultra-fast broadband networks >>> >>> Google to build ultra-fast broadband networks >>> >>> WASHINGTON - Google plans to build experimental, ultra-fast Internet >>> networks in a handful of communities around the country. >>> >>> The search company said Wednesday that its fiber-optic broadband >>> networks will deliver speeds of 1 gigabit per second to as many as >>> 500,000 Americans. Google Inc. says those systems will be more than >>> 100 times faster than the networks that most Americans have access to >>> today. >>> >>> In a blog post, the company said the networks will let consumers >>> download a high-definition, full-length feature film in less than five >>> minutes and allow rural health clinics to send 3-D medical images over >>> the Web. >>> >>> Google says it will seek input from communities that might be >>> interested in getting one of the testbed networks. >>> >>> ****end of article >>> >>> http://news.yahoo.com/s/ap/20100210/ap_on_hi_te/us_tec_google_broadband_netw >>> ork >>> >>> sounds very dot commy to me: >>> Best price on a 1G pipe is about 1K-5K within a NOC. I wonder how you >>> make money giving it away? >>> >>> -- >>> Marco C. Coelho >>> Argon Technologies Inc. >>> POB 875 >>> Greenville, TX 75403-0875 >>> 903-455-5036 >>> >>> >>> ---------------------------------------------------------------------------- >>> ---- >>> WISPA Wants You! Join today! >>> http://signup.wispa.org/ >>> ---------------------------------------------------------------------------- >>> ---- >>> >>> WISPA Wireless List: [email protected] >>> >>> Subscribe/Unsubscribe: >>> http://lists.wispa.org/mailman/listinfo/wireless >>> >>> Archives: http://lists.wispa.org/pipermail/wireless/ >>> >>> >>> >>> -------------------------------------------------------------------------------- >>> WISPA Wants You! Join today! >>> http://signup.wispa.org/ >>> -------------------------------------------------------------------------------- >>> >>> WISPA Wireless List: [email protected] >>> >>> Subscribe/Unsubscribe: >>> http://lists.wispa.org/mailman/listinfo/wireless >>> >>> Archives: http://lists.wispa.org/pipermail/wireless/ >> >> >> >> -------------------------------------------------------------------------------- >> WISPA Wants You! Join today! >> http://signup.wispa.org/ >> -------------------------------------------------------------------------------- >> >> WISPA Wireless List: [email protected] >> >> Subscribe/Unsubscribe: >> http://lists.wispa.org/mailman/listinfo/wireless >> >> Archives: http://lists.wispa.org/pipermail/wireless/ >> > > > -------------------------------------------------------------------------------- > WISPA Wants You! Join today! > http://signup.wispa.org/ > -------------------------------------------------------------------------------- > > WISPA Wireless List: [email protected] > > Subscribe/Unsubscribe: > http://lists.wispa.org/mailman/listinfo/wireless > > Archives: http://lists.wispa.org/pipermail/wireless/ -------------------------------------------------------------------------------- WISPA Wants You! 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