Which takes us back to the beginning (you should now get plausible
costings of non-adherence):

On Wed, October 3, 2007 4:52 pm, Andrew Maben wrote:
> Judge allows class action against Target Web site:
>
> <http://news.yahoo.com/s/nm/20071003/wr_nm/target_blind_dc_4>
>
> This might advance the cause of standards and accessibility, one
> might hope...
>
>
> Andrew
>

On Thu, October 4, 2007 2:21 pm, Steve Green wrote:
>
> The industry is crying out for plausible costings to justify adherence to
> web standards and accessible design. All we have is heresay. Companies
> (especially large ones) are not simply prepared to take our word for it.
> They want proof, and we can't give it to them.
>
> Steve
>
>
>
>
> -----Original Message-----
> From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On
> Behalf Of Joseph Ortenzi
> Sent: 04 October 2007 12:16
> To: wsg@webstandardsgroup.org
> Subject: Re: A: [WSG] Target Lawsuit - Please Make Yourself Heard
>
> Sorry I have to disagree some of these points.
> Comments among your text >>
>
> On Oct 04, 2007, at 01:56, Steve Green wrote:
>
>> "can anybody help me understand where the idea that accessibility
>> costs money comes from?"
>>
>> It certainly can do depending on the content of your site and the
>> target audience. I would concede that it probably doesn't cost more to
>> produce a standards-compliant static website (i.e. has semantic
>> structure and is valid HTML and CSS) but that is only the first step
>> in making a website accessible.
>
> ...but a very big one IMHO.
>>
>> We've discussed many examples here, and I encounter them every day in
>> our work. Obvious ones are the provision of captions, transcripts and
>> audio descriptions for multimedia; that does not come cheap.
> ... but do provide value! And you can easily separate crucial information,
> like a user's manual, from advertising, "our widgets are 20% better than
> theirs!" and prioritise the crucial translations (but you KNOW they will
> prioritise the non-crucial at times don't you ;-))
>>
>> It is not trivial to accommodate text resizing and screen widths
>> ranging from less than 800px wide to upwards of 1600px while
>> maintaining an acceptable layout. Especially so if someone else told
>> you what the layout has to be.
> A fixed layout solves this and this is not an accessibility issue exactly,
> more a design and usability one.
>>
>> Converting artwork into accessible code takes more time than slicing
>> and dicing a PhotoShop image. Making interactive content accessible
>> (such as discovery-based e-learning applications) can be seriously
>> challenging.
> Yes, but the experience makes the site much better, so it has a return on
> the investment.
>>
>> And then there's the cost of maintaining the accessibility of a site
>> on an ongoing basis when most CMSs don't enforce the creation of
>> accessible content. Big sites might have many dozens of content
>> authors, none of whom gives a monkeys about accessibility so you need
>> periodic or ongoing testing and repair to prevent the accessibility
>> from degrading.
> we build our own cms's -and cms's can also be hacked if they truly are
> template based. Separation of structure from content os one of the
> cornerstones so you should not be choosing CMS's that won't let you do
> this.
>
>>
>> So yes, it often does cost more. These costs may well be offset to
>> some extent by savings and other kinds of benefits but we need to be
>> able to quantify this before we can make sweeping statements that it
>> doesn't cost
> I remember reading some people putting a cost value on this but forget
> where
> I read it. You can bet Target have a very clear understanding of the value
> of accessible design right now.
>> any more.
>>
>> Steve
>>
>
>
>
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