I might be being a bit blond here, but why even the need to have
"rel=nofollow" at all?

I can understand on "user" generated content, but when it's a link to a
relevant and respected website on the topic in hand, than that isn't a
good or valid reason to use the "nofollow" syntax. In fact as stated
already, that's a large part in how the big search engines work.

Google isn't likely to start penalising the BBC site as it's no doubt on
a "respected site" / "white list" somewhere else within the Google
system...

 

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-----Original Message-----
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] On Behalf Of Martin Belam
Sent: 04 November 2008 09:36
To: backstage@lists.bbc.co.uk
Subject: Re: [backstage] "Greedy BBC Blocks External Links"

I don't think it is "evil", and as I've pointed out on their blog and
on Sphinn, since Patrick at Blogstorm himself applies "nofollow" to
all outbound links it is a little rich to be complaining that the BBC
doesn't provide 'trusted' links. Interesting point about how Google
can be expected to run a trusted link based algorithm in the future,
but lets not forget it was the search engines that concocted
"nofollow" themselves, and Google is these days notorious for
penalising sites in the rankings that it 'believes' are displaying
paid links that are not clearly marked as advertising. I've blogged a
little about the Blogstorm post as well -
http://www.currybet.net/cbet_blog/2008/11/bbc_news_clumsy_linking.php

cheers,
martin
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