I don't think it is "evil", and as I've pointed out on their blog and on Sphinn, since Patrick at Blogstorm himself applies "nofollow" to all outbound links it is a little rich to be complaining that the BBC doesn't provide 'trusted' links. Interesting point about how Google can be expected to run a trusted link based algorithm in the future, but lets not forget it was the search engines that concocted "nofollow" themselves, and Google is these days notorious for penalising sites in the rankings that it 'believes' are displaying paid links that are not clearly marked as advertising. I've blogged a little about the Blogstorm post as well - http://www.currybet.net/cbet_blog/2008/11/bbc_news_clumsy_linking.php
cheers, martin - Sent via the backstage.bbc.co.uk discussion group. To unsubscribe, please visit http://backstage.bbc.co.uk/archives/2005/01/mailing_list.html. Unofficial list archive: http://www.mail-archive.com/backstage@lists.bbc.co.uk/
