I definitely cannot claim to be a typical consumer, but prompted by your phrase "CTA bus tracker", I decided to try searching not using anything at the Android Market site itself, but using androidzoom. "Get around Chicago like never before! Find stops, plan trips, and much more!" is what I saw in the search results.
I will defer to the real marketing experts, such as Brad Gies, but this sounds like a good initial description/blurb. It should encourage the user interested in dealing with CTA to look at your product. Especially since the other apps had useless fluff like "Riding the Chicago CTA buses is cool!" Now when I click on it, I get under "Android Market Description" a quick list of transit systems and then features. So I can see why you are frustrated with the 325 character limit here (though you have done pretty well with that burden). I can see the need for a limit on the initial blurb, but here, it is pointless. What is more, I can see that at least one official "Android Aide" (Google Employee) has agreed that it should be changed. But it sounds like no progress has been made since then, since that was 2008! http://www.google.com/support/forum/p/Android%20Market/thread?tid=207c1c1f3372a04c&hl=en On Aug 20, 1:54 pm, TreKing <[email protected]> wrote: > On Fri, Aug 20, 2010 at 3:43 PM, Frank Weiss <[email protected]> wrote: > > I hope you like! > > I do, thanks! However, this does bring up one more issue with these > descriptions: keywords. > > I NEED to include the names of the Transit systems and the city my app is > for so it shows up when people search for, for example, "CTA bus tracker". > > So not only do we have to be clever in marketing the product, we have to > work the keywords people will be using into the description. That was a big > influence in my current blurb. Just including certain keywords and not > butchering grammar used up half my allotted space. It just blows. > > ------------------------------------------------------------------------------------------------- > TreKing <http://sites.google.com/site/rezmobileapps/treking> - Chicago > transit tracking app for Android-powered devices -- You received this message because you are subscribed to the Google Groups "Android Developers" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/android-developers?hl=en
