From: "Reggie Bautista" <[EMAIL PROTECTED]>
Subject: SCOUTED: What Would Jesus Drive
Date: Wed, 20 Nov 2002 15:58:41 -0600

http://money.cnn.com/2002/11/20/news/companies/cars/index.htm
or
http://makeashorterlink.com/?M22823282

Excerpt:

    RALEIGH, N.C. (CNN) - Church and state are getting
    involved in the gas-guzzling SUV debate.

    A coalition of religious and environmental groups
    is launching a "What Would Jesus Drive?" campaign
    Wednesday, hoping to get people to switch to more
    fuel-efficient cars.

    The move comes as the Bush administration reportedly
    considers a proposal to increase fuel efficiency
    standards for SUVs and light trucks. According to the
    Wall Street Journal, the proposal, currently at an
    early draft stage, is likely to draw intense
    opposition from car manufacturers.

More on the website.

Reggie Bautista

Must admit I thought this sounded completely ridiculous until I saw the commercial. It makes sense to appeal to the WWJ Do audience when put into appropriate context. ABC News just ran a segment on this with the final line being "We promise you this is really happening."

Guess they didn't think it sounded realistic either.

Jon

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