>
> I've figured CFs problem..and I can sum it up in one word: MARKETING.
Allaire's problem, absolutely
> It is the owners of the Fortune 500 companies, it is the people that RUN
> businesses...
> They need to reach the CLIENTS of the developers...
Allaire tried with Spectra
MicroSoft is a vast superior marketing company
They get all the government contracts because MS products are on the
approved vendors
lists -- but Allaire products aren't
Which means we can't do CF work for the military, or the Federal government,
or state
governments, or ....
>
> So that when you go to a client and say," We will develop your site in
> Coldfusion..." They've heard the term before...so it has the same effect
as
> saying," We Will develop your site using .asp..or Java..".
ColdFusion is a horrible name from marketing purposes.
>
> Right now I'm sure all it does is raise eyebrows and have people thing,"
> You're going to do my site in what?Coldfusion? What the hell is that?"
ColdFusion is a horrible name from marketing purposes.
>
> They've been aiming at the wrong market I believe.
> If the CLIENTS are already sold on the technology, then THEY will request
> the use of the technology, or at least throw out," So...how about doing it
> with Coldfusion?"..what Manager/Developer, who isn't already sold on CF,
> could dismiss that?
I hope and expect that the ColdFusion name will be retired after CF5.0
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