Howdy coworkers! I was just running some of our membership numbers in preparation for our "State of the Nomads" meeting here today (our version of Town Halls, member meetings, or whatever you may dub them at your own spaces), and ran into one of the first-ever notable trends at our coworking space and thought I'd share!
We apparently see either a dip or a leveling off of memberships in the summer months each year. Some years it has been closer to June, others closer to August, but regardless, this is our third summer running that we are seeing a slight decline in memberships. *But I'm not batting an eye or spending any time worrying about it.* Why? Because the other trend I see is that membership growth goes back on the incline again in the late summer/early fall of us. It has happened each year that we've been open, and I have 100% confidence that it'll happen again. This doesn't mean that Jacob and I get to slack off for the summer and give up looking for new members, but what it does mean is that I won't go into a spiral of worry when I see the kind of dip I see right now. This is a refreshing change here in year 3. It's always incredibly exciting to learn bigger lessons after spending several years running a coworking space! Having usable data is this coworking space owners dream. :) I'd highly recommend that all spaces, regardless of what software you use to run your space, track membership levels and trends so that you can keep a watchful eye on how your membership levels move. What trends do you all see at your spaces when it comes to membership levels? Happy Wednesday! Susan __ Office Nomads officenomads.com 206-484-5859 -- You received this message because you are subscribed to the Google Groups "Coworking" group. To post to this group, send email to [email protected]. To unsubscribe from this group, send email to [email protected]. For more options, visit this group at http://groups.google.com/group/coworking?hl=en.
