Susan

Wise words!

What software are you using to manage/track memberships?

Best
Mark

On Wed, Jun 16, 2010 at 2:46 PM, Susan Evans <[email protected]>wrote:

> Howdy coworkers!
>
> I was just running some of our membership numbers in preparation for our
> "State of the Nomads" meeting here today (our version of Town Halls, member
> meetings, or whatever you may dub them at your own spaces), and ran into one
> of the first-ever notable trends at our coworking space and thought I'd
> share!
>
> We apparently see either a dip or a leveling off of memberships in the
> summer months each year.  Some years it has been closer to June, others
> closer to August, but regardless, this is our third summer running that we
> are seeing a slight decline in memberships. *But I'm not batting an eye or
> spending any time worrying about it.*  Why?  Because the other trend I see
> is that membership growth goes back on the incline again in the late
> summer/early fall of us.  It has happened each year that we've been open,
> and I have 100% confidence that it'll happen again.  This doesn't mean that
> Jacob and I get to slack off for the summer and give up looking for new
> members, but what it does mean is that I won't go into a spiral of worry
> when I see the kind of dip I see right now.  This is a refreshing change
> here in year 3.
>
> It's always incredibly exciting to learn bigger lessons after spending
> several years running a coworking space!  Having usable data is this
> coworking space owners dream. :)  I'd highly recommend that all spaces,
> regardless of what software you use to run your space, track membership
> levels and trends so that you can keep a watchful eye on how your membership
> levels move.
>
> What trends do you all see at your spaces when it comes to membership
> levels?
>
> Happy Wednesday!
>
> Susan
> __
> Office Nomads
> officenomads.com
> 206-484-5859
>
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-- 
Mark Gilbreath

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