Hi,

I think that is really interesting. Would you say that today the ratio is 
the same?

Thanks!

María

El miércoles, 5 de diciembre de 2012 15:50:26 UTC+1, Alex Hillman escribió:
>
> Nope that's perfect, thanks Will!
>
> On Wednesday, December 5, 2012, Will Bennis, Locus Workspace wrote:
>
>> Hi Alex,
>>
>> That 70/31 number was referring to total member capacity (~ 70 members) 
>> and total desks (~31). Those numbers are based on the space being pretty 
>> close to maximum threshold already (every desk being used) with a little 
>> over 60 members. Actually, the day I wrote that post was the busiest day 
>> we've had, with every desk being used, and we only have 61 members, so I 
>> have to adjust the ratio down a little bit. The 31 desks refers to the 
>> number of comfortable sitting spaces we have, not including the couches, 
>> the kitchen, or the meeting room. We *could* have a few more desks, but it 
>> feels pretty packed with 31 people working here at one time.
>>
>> Let me know if there was something more you were trying to get at!
>>   
>> Best,
>> Will
>>
>> On Tuesday, December 4, 2012 2:34:15 PM UTC+1, Alex Hillman wrote:
>>>
>>> Beautiful summary Will, and I can confirm that I've seen these patterns 
>>> play out dozens of times, including a visitor making unsolicited 
>>> recommendations about changing your business model ;)
>>>
>>> I don't *think* I missed it, but do you have a feel for how much of 
>>> your total capacity you're using with 70 members and 31 desks? Could you 
>>> add more desks, more people, or both? What is your threshold based on?
>>>
>>> -Alex
>>>  
>>> --
>>> /ah
>>> indyhall.org
>>> coworking in philadelphia
>>> pre-order my new eBook, " <http://book.businessofcommunity.com/?email>the 
>>> business of community <http://book.businessofcommunity.com/?ref=email>"
>>>  
>>> On Dec 4, 2012, at 5:32 AM, "Will Bennis, Locus Workspace" <
>>> wmbe...@locusworkspace.com> wrote:
>>>
>>> Hi Matthew,
>>>
>>> 2012 numbers at the end.
>>>
>>> I realize your question is about membership types and how they break 
>>> down, but much of what's below will refer to member:desk ratios, since I 
>>> suspect that's a big part of what you're trying to figure out.
>>>
>>> Just to echo what Alex and Tom wrote, but in a slightly different way: 
>>> It depends on your members (Alex) and on your space (Tom). "Your space" 
>>> doesn't just mean the type of desks you offer (hot desks only or anchor 
>>> desks only), but also on how it's conceived and marketed and every choice 
>>> you make (desk sizes, membership-type pricing incentives, access hours, 
>>> gender ratios, types of events, quality and variety of meeting room space, 
>>> whether monitors are available or can be left in the space, what type of 
>>> work the founding members do, neighborhood, etc.). It also depends on what 
>>> country you're in and the cultural norms/expectations in that country. 
>>>
>>> These effects don't just amount to rounding error. I read an article 
>>> about a successful writer's space in New York (maybe Paragraph, but I don't 
>>> remember; it was a long time ago) and it said they had 30 desks and 300 
>>> members, where all members could use the space to write during opening 
>>> hours. I was a member of a different writer's space that was open to 
>>> freelancers and had maybe 15 desks, and it was usually empty or with just 
>>> one or two members in a beautiful space in a great Chicago neighborhood for 
>>> just $90/month with 24/7 access: I'd guess they were getting better than a 
>>> 10:1 ratio, though I don't know how many members they had. Though from the 
>>> perspective of a coworking space for freelancers, other than the lack of 
>>> regular members to give me a sense of community, it was as nice a place to 
>>> sit and work as most coworking spaces I've been in. A 10:1 member:desk 
>>> ratio! I've never heard of a coworking space oriented toward freelancers 
>>> having anything in that ballpark. Presumably writers joined these space 
>>> largely for features other than a great space to sit and write. Even though 
>>> at least the latter space was welcoming to non-writers. 
>>>
>>> Our space has all hot desks, and originally we only offered full-time 
>>> membership at a very low cost (1500 Kc, about $75 / month). I thought 
>>> there'd be a lot of people joining who just needed the space occasionally 
>>> and who wanted to be part of the community, and I was hoping I'd get a 4:1 
>>> member desk ratio, in the spirit of that writer's space, but recognizing my 
>>> members would mostly be freelancers working more hours in the space. As it 
>>> turned out, potential and actual members mostly pegged the value of 
>>> full-time use at the price I was asking ($75) and wanted less expensive 
>>> memberships if they were only going to use it part time. People who needed 
>>> the space full-time were joining, and other people weren't, and I was not 
>>> getting maybe a 1.5:1 member:desk ratio. I doubled the prices for full time 
>>> membership and introduced part-time memberships at slightly lower costs 
>>> (still more than the 1500 Kc). It worked great. People who didn't need 
>>> full-time often still signed up for it because they could see the extra 
>>> value in it relative to the part-time memberships, so I ended up getting a 
>>> better member/desk ratio even for just the full-time members than I 
>>> originally had been!
>>>
>>> Recently a visitor to my space recommended that I radically change my 
>>> business model. He described essentially exactly what I had originally 
>>> tried (and that hadn't worked for me), and then proceeded to tell me about 
>>> a thriving Amsterdam space that offered only full-time memberships at about 
>>> $90/month that more than a hundred members even though it only had about 20 
>>> places to sit (these are ballpark numbers, I don't remember what he 
>>> specifically said). Go figure (no a members-only hash bar was not part of 
>>> the design :). 
>>>
>>> So here are the numbers for Locus Workspace in the Czech Republic right 
>>> now, keeping in mind there's a large effect of historical options (a big 
>>> portion of my members joined when Full Time membership was the only option) 
>>> and my pricing structure rewards full-time membership:
>>>
>>> *Anchor* (Full-Time access with your own desk: CZK 6000 = ~ $300): 0 
>>> members
>>> [But I don't include the price on the website, just the option, and I 
>>> generally sell the virtues of not getting it to people interested:]
>>>
>>> *Full-Time* (24/7 access, no permanent desk: CZK 3600 = ~$180): 34 
>>> members (55.7%)
>>>
>>> *10-Day / month *(same as Full-Time, but only 10 days use of the space 
>>> per month: CZK 2400 = ~$120): 16 members (26.2%)
>>>
>>> *Evenings & Weekends *(from 6pm to 9am, plus all day during the 
>>> weekends: CZK 1800 = ~$90): 1 member (1.6%)<
>>>
>>>  -- 
>> Visit this forum on the web at http://discuss.coworking.com
>> --- 
>> You received this message because you are subscribed to the Google Groups 
>> "Coworking" group.
>> For more options, visit https://groups.google.com/groups/opt_out.
>>  
>>  
>>
>
>
> -- 
> /ah
> indyhall.org
> coworking in philadelphia
>

-- 
Visit this forum on the web at http://discuss.coworking.com
--- 
You received this message because you are subscribed to the Google Groups 
"Coworking" group.
To unsubscribe from this group and stop receiving emails from it, send an email 
to coworking+unsubscr...@googlegroups.com.
For more options, visit https://groups.google.com/groups/opt_out.


Reply via email to