+1 DEI On Thu, Mar 20, 2025 at 11:23 AM Melissa Logan <meli...@constantia.io> wrote:
> > *Regarding acronyms: *As a marketer, I typically recommend using a term > that is most globally recognized vs a less recognized term (even if the > latter is more appropriate). In this case, it's DEI: > https://trends.google.com/trends/explore?q=dei,edi&hl=en. [Note: Even if > EDI includes something _other_ than the intended term in this search, DEI > is ahead by a large enough margin that it becomes moot]. > > The reasoning is that the term with the most usage is what most people will > universally understand right away, even if there's a better or more > accurate term available. It's a unnecessary hurdle if someone needs to > search the web for what "EDI" means before opening a survey link, reading a > blog post etc. That's the marketing POV. > >
