Hello This came to my notice a couple of weeks ago when I was talking to a public relations consultant. I had completely overlooked the "who" from the "what", "when", "where", "why", and "how" in our messages :)
Our generally accepted boilerplate is: "OpenOffice.org is a fully featured open-source productivity suite available as a free download for major computing platforms in over 45 languages. Data is stored in an XML file format standardized for office documents by the international body OASIS. OpenOffice.org is developed, supported, and promoted by an international community of volunteers, and sponsor and primary contributor Sun Microsystems, operating from the http://www.openoffice.org <http://www.openoffice.org/> web site. " From: http://marketing.openoffice.org/issues/show_bug.cgi?id=41490 This is ok if used by another organisation, but it is not suitable for our own PR as it does not answer the "who" is OpenOffice.org. For example, here is Sun Microsystems' (http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=109&STORY=/www/story/10-04-2005/0004159637&EDATE=): "A singular vision -- "The Network Is The Computer" -- guides Sun in the development of technologies that power the world's most important markets. Sun's philosophy of sharing innovation and building communities is at the forefront of the next wave of computing: the Participation Age. Sun can be found in more than 100 countries and on the Web at http://sun.com ." I invite you to have a go at creating a new boilerplate for OpenOffice.org. It would be great if we can brainstorm a few iterations here so that any PR for our anniversary, release 2.0, etc can use a new boilerplate. All the best Jacqueline McNally Lead, OpenOffice.org Marketing Project --------------------------------------------------------------------- To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
