On Fri, January 30, 2009 01:16, Graham Lauder wrote: [snip] > The Obama administration is not going endorse any product. So in terms of > raising brand awareness such a letter would be a non event. While the > Obama > Administration may endorse the _philosophy_ of Open Source they are not > going > to endorse specific brands and that after all is our problem.
The Obama campaign could teach us a thing or two about creating / raising brand awareness - "Obama" is now one of the biggest brands on the planet. John -- John McCreesh - Marketing Project Lead - OpenOffice.org Developers - join us! see http://council.openoffice.org/developers.html --------------------------------------------------------------------- To unsubscribe, e-mail: [email protected] For additional commands, e-mail: [email protected]
