On 07/01/2010 12:43 PM, Florian Effenberger wrote:
> Hi Bernhard,
> 
> Bernhard Dippold wrote on 2010-07-01 00.18:
> 
>> Some time ago we discussed here and in the Marketing call creation of
>> dedicated postage stamps for our Anniversary in several countries or at
>> least for Hungary (if this is possible there) to be given away / sold at
>> the OOoCon.
> 
> indeed. I've just added a note to the wiki.

There were quite a few questions in the marketing call.

One which was not raised would be if the postal service there allows use
of corporate logos for the vanity postage stamps.

Bernard, it would be nice to hear about what you see as a use-case for
vanity stamps that will give a high probability of getting used to send
letters or postcards, with little or no leftovers or wastage.

I would propose looking at plain 1- or 2- color stickers instead.
Depending on the specific version, the new logo looks like it is
amenable to either 1- or 2- colors.  :

 http://www.openoffice.org/trademark/brandrefresh.html

The prices in Finland for the personalized / vanity stamps are hard to
find, but are around just under double the priced of regular postage,
which is over $1 USD per postcard or letter.

What are the prices for Hungary?  Hungary, the host nation of OOoCon
2010, does not seem to be listed on the (non-authoritative) Wikipedia
page on vanity stamps:
        http://en.wikipedia.org/wiki/Personalised_stamp

Regular stickers are not only much, much, much cheaper to produce, they
also do not represent a form of currency and thus do not need all the
careful custody and accounting that go with managing of cash-like
assets.  Stickers have a much greater range of media to be use on, they
can be affixed to postcards, letters, computer cases, and elsewhere.

The round, '3D' logo, would lend itself well to round adhesive stickers,
if a way can be found to add at least the text 'www.openoffice.org'
without defacing the design aesthetically too much.

http://www.openoffice.org/trademark/symbol_3d_smp.png
http://www.openoffice.org/trademark/OOo_Application_256x256.png

Perhaps bumper stickers are passe as bumper stickers, but they do fit
well on other surfaces.  The full logo is well suited to that and would
leave room for some Clever Marketing Slogan in smaller text below it.
        http://wiki.services.openoffice.org/wiki/Logo

A very quick and sloppy search shows that the price for 2-color rolls of
10,000 round 2- or 3-inch labels on BOPP or vinyl seems to run around
$400 - $500 USD +/-.  Or that's in the area of about .05 or less per
sticker.  Obviously a better deal can be had if one knows the print shop
staff or owner.

/Lars

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