Those of us interested in this topic might be interested in
http://silkcharm.blogspot.com/2008/09/social-media-monetization-and-revenue.htmlin
which Laurel surveys the landscape of social media and looks at the
ways
in which they are being monetized.

Regards
Steve

2008/9/25 Nick Gassman <[EMAIL PROTECTED]>

> On Wed, 24 Sep 2008 06:47:11 -0400, Will wrote:
>
> >
> >Has anyone else read Amy Shuen's Web 2.0: A Strategy Guide and her
> >discussion about Facebook and the the monetization of user generated value
> >streams on social networks? For those interested - it does provide a good
> >understanding about exactly why MS payed what they did for Facebook.
>
> I haven't, but some may also be interested in a book published in
> 1997, called Net Gain: Expanding Markets Through Virtual Communities.
> I think it was ahead of its time.
> http://tinyurl.com/42brtx
>
> *    Nick Gassman - Usability and Standards Manager - http://ba.com *
> ________________________________________________________________
>
>
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