I totally agree with Dan on needing a communication strategy. Having one though means we need to be able to differentiate ourselves from everyone else. If you explain a set of values that an interaction designer brings to an industry/company/etc and someone simply states 'Well that sounds just like ...' then we have a problem. I have been doing this for 3 years and it still takes me a conversation with someone to explain what I do. If we were able to develop a one-liner that sums up all the value we bring to people and gets our message across, that would be a total win.
Here I am though helping to point out the problem without offering a solution. Guess it is time to do some brainstorming. Brad Ty Nunnally ---------------------------------------- Interaction Designer Twitter: bnunnally Blog: http://bnunnally.tumblr.com ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [email protected] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
