On Wed, August 26, 2009 08:18, Asbjorn wrote:
> "Consumers" don't equal "users".
> "Customers" do.

Not always: for example, Oracle's customer is an organisation represented
by some manager, who decides to buy that large ERP suite to solve a
business problem, while users are actually just users or "end users". They
don't equal customers, more so employees, business partners, job
candidates or whatever.

By the way, in the German software development community, there is a
distinction between "Anwender" and "Benutzer", both translated as "user".
But the first one is someone buying a software to solve a problem not
necessarily directly using it, the second is someone actually interacting
with the product. They are the same only if the person involved is a
consumer/private person. (http://de.wikipedia.org/wiki/Benutzer)

Milan

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milan guenther * interaction design
p +49 173 2856689 * www.guenther.cx

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