On 13 May 2016 at 6:31, dovepa via EV wrote:

> They are trying to solve a problem that doesn't exist. 

Most of us on the EVDL have been saying this for years -- that 100 miles of 
range is plenty for almost anyone.  

It's true, but outside of EV hobbyists, hardly anyone believes it.   The 
public perception is that they need range close to what they get on a 
tankful of gasoline now.  

We know that "range anxiety" is a myth.  But "journalists" keep hammering at 
it, and the public buys it.  So to them, it's real.

We can educate these folks until we drop from exhaustion and it won't change 
more than a couple of their minds.   We can even have them track their 
weekly mileage.  It makes no difference.

Vehicle buyers demand long range, just in case they ever need it.  It's the 
same attitude that makes people buy huge pickup trucks and drive their 
clunky, awkward 18-mpg beasts year in and year out, even if they only haul 
something big once a year (or less).

Perception is reality.  It doesn't pay to fight it.  What does pay is asking 
people who actually buy vehicles what they need, listening to them, and then 
building and offering for sale an EV that meets those perceived requirements 
and needs, whether they're real needs or not.

David Roden - Akron, Ohio, USA
EVDL Administrator

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