You may have a point, but our view is that good software shouldn't have to cost 
an arm and a leg to be good.  Mainly we are a consulting firm, and software 
started as a "sideline", but once you get over a couple hundred clients, you 
have to devote more time and people resources to it, so now it's a whole 
separate "division".  We make sure that our software does what "theirs" does 
plus extra features.  We have a good number of clients running it, but IBM and 
CA, even though they are far more expensive, and with less features in some 
cases, still has a far greater market share.

I'm not sure hiking the price will help in this case.  We try to cater to the 
sites that want value, and we would be only hurting them by upping to price to 
see if it would increase our market share.

We have two new products coming out this year, maybe since neither one has any 
competition we should put a outrageously high price on them:).  I seriously 
doubt that we will do that though, it just isn't the way we work.

Brian



On Fri, 30 Dec 2011 18:48:14 -0600, Chase, John <[email protected]> wrote:


>
>There still exists a mindset that believes, for example, that since
>functionality ABC "normally" costs between $xxxK and $yyyK, then "your"
>offer of functionality ABC at $xxxK/20 "can't be very good", or "you
>don't have the resources to provide the kind of support we need", etc.
>
>IOW, maybe your product's price is "too cheap".
>
>    -jc-
>
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