It cracks me up that there are about 12 posts about the name and nothing about the content.
Thomas Ambros Operating Systems and Connectivity Engineering 518-436-6433 From: Phil Smith III <[email protected]> To: [email protected] Date: 08/28/2012 08:47 Subject: Re: The IBM zEnterprise EC12 announcment Sent by: IBM Mainframe Discussion List <[email protected]> On Tue, Aug 28, 2012 at 6:27 AM, Alvaro Guirao Lopez <[email protected]> wrote: >I did'nt see it, but I understand EC12 means Enterpise Class 12 (why 12?) 12 comes after 11, and while the z196 wasn't called the z-anything-11, it logically was. I think we can safely consider the z196 naming convention to be an aberration, hopefully not to be repeated (although these are the same folks who brought us the "Magic Box" and "Super Human Software" campaigns, so anything's possible). >That could be the reason mainframezone had chaged the name to Enterprise >Class. Hm? Thomas Publications aka Enterprise Systems Media changed Mainframe Executive to Enterprise Executive, and z/Journal to Enterprise Tech Journal. "Enterprise Class" was IBM's name for the big machines since the z9 machines. (As opposed, of course, to "Business Class", which always struck me as funny, since IBM essentially co-opted the name "enterprise" to be synonymous with "business" back in 1990 with the ESA announcement. Reminds me of a meeting I was in once, where a marketroid was describing something about support options. "Suppose we have three levels of support", he began. "Basic, Standard, and.um" - he paused to think of a third name. "Regular?" I suggested, which got me a dirty look!) I believe the Thomas changes were to broaden the publications' appeal, acknowledging the reality that nobody is *just* a mainframe shop any more. With the zBX, even that hypothetical all-mainframe shop isn't necessarily that any more. .phsiii ---------------------------------------------------------------------- For IBM-MAIN subscribe / signoff / archive access instructions, send email to [email protected] with the message: INFO IBM-MAIN This communication may contain privileged and/or confidential information. It is intended solely for the use of the addressee. If you are not the intended recipient, you are strictly prohibited from disclosing, copying, distributing or using any of this information. If you received this communication in error, please contact the sender immediately and destroy the material in its entirety, whether electronic or hard copy. This communication may contain nonpublic personal information about consumers subject to the restrictions of the Gramm-Leach-Bliley Act. You may not directly or indirectly reuse or redisclose such information for any purpose other than to provide the services for which you are receiving the information. 127 Public Square, Cleveland, OH 44114 If you prefer not to receive future e-mail offers for products or services from Key send an e-mail to mailto:[email protected] with 'No Promotional E-mails' in the SUBJECT line. ---------------------------------------------------------------------- For IBM-MAIN subscribe / signoff / archive access instructions, send email to [email protected] with the message: INFO IBM-MAIN
