On Dec 9, 12:41 pm, Miroslav Pokorny <[email protected]>
wrote:
> I wonder if in a few years time, we
> will say yes Apple screwed up they repeated the mistakes of the MAC on iOS.

Apple is in the business of making money.  By licensing out iOS to
third parties, Apple would get just iOS license revenue and see
inferior products because you generally build better products if you
build the entire thing yourself.  Let's say the about 25 million iOS
devices Apple sold sold last quarter were built by somebody else, but
Apple got 30 dollars license fee a pop (that's pretty expensive -
Window Phone 7 is rumored to be around $25 a phone).  Makes $750
million revenue and about $640 million profit (at 85% gross margin,
which is Microsoft / IBM territory). Now last quarter, Apple's profit
was around $4.3 billion.  iOS accounts for about 70% of Apple's
revenue, so lets be generous and say iOS only got 60% of the profits -
that's $2.6 billion. Hmm....  And that doesn't even account for supply
chain efficiencies like Flash storage that is used across Macs and iOS
(Apple is estimated to buy about 40% of the worldwide Flash storage)
and - to a lesser degrees - shared code between iOS and OS X.

Two more things are different this time around:

- People buy content beyond software (music, video, books), and Apple
has the most complete one-stop shop for this (well, two, since iBooks
has its own store).

- Macs have always been more expensive than Windows machines.  The
iPhone, compared against high-end Android phones, is as expensive or
just a bit more expensive.

Nevertheless, Apple certainly has their work cut out for them, facing
all phone companies and game console companies at once.  However, I
don't think that at the end of the day, they'll end up with 5% of the
smartphone / tablet / TV thing market - I'd say 33% at least.  And
unless something really big happens, they will continue to make more
money than most of their competitors combined in these fields.

-- 
You received this message because you are subscribed to the Google Groups "The 
Java Posse" group.
To post to this group, send email to [email protected].
To unsubscribe from this group, send email to 
[email protected].
For more options, visit this group at 
http://groups.google.com/group/javaposse?hl=en.

Reply via email to