In case anyone missed it, piiq.com spent a bundle
to advertise on major US TV networks that there was
new business domain consisting of the algorithm of
p[anything]q.com  It was a takeoff on the old saying
to "mind your p's and q's."

So they effectively created a quasi new TLD buried
within the COM domain by sandwiching any desired
word between p and q.  One wonders how many others
are going to arise like this.

Innovative.

--tony

Reply via email to