Anyone have a good suggestion to research domain reputation? IP ratings are easy, but domain seems to be much more difficult (there's one or two go tos for me).
On Tue, Aug 1, 2017 at 5:09 PM, Laura Atkins <la...@wordtothewise.com> wrote: > > On Aug 1, 2017, at 1:48 PM, Paul Witting <paul.witt...@bisglobal.com> > wrote: > > Anyone from Gmail here? Hopefully I’m not off topic. > > CEO was complaining about mail not getting to clients (not mail campaigns, > just day to day business). He sent a simple Subject: Test w/ Body Test (+ > signature) to his personal Gmail account and Gmail flagged it as spam based > on “content”. I duplicated it sending from my own account to my own account > (even included his signature) and it came through to my inbox, no issues. . > SPF and DMARC both passed on the original message. How is the message he > sends getting flagged as spam while the identical message I send gets right > through. > > > Gestalt filtering. https://wordtothewise.com/2017/06/filtering-by-gestalt/ > > In more modern filtering, particularly at Gmail, scoring is dynamic. There > are still rules and they still assign scores. But the scores themselves can > be modified by other scores in the process. It’s not a simple sum of scores > so changing anything can change the overall status of a message. > > Take two identical messages and two IP addresses one with an arbitrary > reputation of 5 and another with an arbitrary reputation of 10. By the > score and sum method, the final email reputation scores would be message+5 > and message+10. With relative scoring, though, the IP reputations might > turn out to be 2 and 13. > > There’s also a big piece of individual filtering there - if you send from > your account to your account with any sort of regularity, then that pattern > will affect how mail from you, to you is delivered outside of whatever > filtering there is. I’ve had to stop using my “main” gmail account for > tests and go to a new one because Gmail figured out I regularly send from > @wttw to @gmail and has prioritized that mail into the inbox. If I send to > a different @gmail account, it goes to bulk. > > With the symptoms you describe, however, I’d look hard at the domain > reputation. > > laura > > -- > Having an Email Crisis? 800 823-9674 <(800)%20823-9674> > > Laura Atkins > Word to the Wise > la...@wordtothewise.com > (650) 437-0741 > > Email Delivery Blog: http://wordtothewise.com/blog > > > > > > > > _______________________________________________ > mailop mailing list > mailop@mailop.org > https://chilli.nosignal.org/cgi-bin/mailman/listinfo/mailop > > -- Brett Schenker Man of Many Things, Including 5B Consulting - http://www.5bconsulting.com Graphic Policy - http://www.graphicpolicy.com Twitter - http://twitter.com/bhschenker LinkedIn - http://www.linkedin.com/in/brettschenker
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