In the case of Gmail, you can have _some_ hint about your domain's reputation with the Gmail Postmaster Tools https://gmail.com/postmaster/
@Laura> nice article, would it also apply to Hotmail, from your opinion? Cheers, -- <https://www.splio.com> Benjamin 2017-08-01 23:36 GMT+02:00 Laura Atkins <la...@wordtothewise.com>: > > > On Aug 1, 2017, at 2:26 PM, Brett Schenker <bhschen...@gmail.com> wrote: > > Anyone have a good suggestion to research domain reputation? IP ratings > are easy, but domain seems to be much more difficult (there's one or two go > tos for me). > > > When I’m looking into domain reputation I look for answers to the > following questions: > > * Where is this domain used? > * What types of mail does it show up in? > * What does the website look like if I go to the bare URL? > * What does the whois record look like? > * What does the SPF record look like? > * Does this company have an affiliate program? > * Does this company have an easy to find signup link on their website? > * Is this domain listed on any of the domain based blocklists? > > There are some other questions I ask and specifics that I look at, but I > can’t share all my secrets publicly. > > laura > > > > On Tue, Aug 1, 2017 at 5:09 PM, Laura Atkins <la...@wordtothewise.com> > wrote: > >> >> On Aug 1, 2017, at 1:48 PM, Paul Witting <paul.witt...@bisglobal.com> >> wrote: >> >> Anyone from Gmail here? Hopefully I’m not off topic. >> >> CEO was complaining about mail not getting to clients (not mail >> campaigns, just day to day business). He sent a simple Subject: Test w/ >> Body Test (+ signature) to his personal Gmail account and Gmail flagged it >> as spam based on “content”. I duplicated it sending from my own account to >> my own account (even included his signature) and it came through to my >> inbox, no issues. . SPF and DMARC both passed on the original message. How >> is the message he sends getting flagged as spam while the identical message >> I send gets right through. >> >> >> Gestalt filtering. https://wordtothewise.com/2017/06/filtering-by- >> gestalt/ >> >> In more modern filtering, particularly at Gmail, scoring is dynamic. >> There are still rules and they still assign scores. But the >> scores themselves can be modified by other scores in the process. It’s not >> a simple sum of scores so changing anything can change the overall status >> of a message. >> >> Take two identical messages and two IP addresses one with an arbitrary >> reputation of 5 and another with an arbitrary reputation of 10. By the >> score and sum method, the final email reputation scores would be message+5 >> and message+10. With relative scoring, though, the IP reputations might >> turn out to be 2 and 13. >> >> There’s also a big piece of individual filtering there - if you send from >> your account to your account with any sort of regularity, then that pattern >> will affect how mail from you, to you is delivered outside of whatever >> filtering there is. I’ve had to stop using my “main” gmail account for >> tests and go to a new one because Gmail figured out I regularly send from >> @wttw to @gmail and has prioritized that mail into the inbox. If I send to >> a different @gmail account, it goes to bulk. >> >> With the symptoms you describe, however, I’d look hard at the domain >> reputation. >> >> laura >> >> -- >> Having an Email Crisis? 800 823-9674 <(800)%20823-9674> >> >> Laura Atkins >> Word to the Wise >> la...@wordtothewise.com >> (650) 437-0741 >> >> Email Delivery Blog: http://wordtothewise.com/blog >> >> >> >> >> >> >> >> _______________________________________________ >> mailop mailing list >> mailop@mailop.org >> https://chilli.nosignal.org/cgi-bin/mailman/listinfo/mailop >> >> > > > -- > Brett Schenker > Man of Many Things, Including > 5B Consulting - http://www.5bconsulting.com > Graphic Policy - http://www.graphicpolicy.com > > Twitter - http://twitter.com/bhschenker > LinkedIn - http://www.linkedin.com/in/brettschenker > > > -- > Having an Email Crisis? 800 823-9674 <(800)%20823-9674> > > Laura Atkins > Word to the Wise > la...@wordtothewise.com > (650) 437-0741 > > Email Delivery Blog: http://wordtothewise.com/blog > > > > > > > > _______________________________________________ > mailop mailing list > mailop@mailop.org > https://chilli.nosignal.org/cgi-bin/mailman/listinfo/mailop > >
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