Hello Everyone, I like this logo (http://imagebin.org/252847) but i don't agree with the typography as it gives me the sense of old. Maybe some more rounded modern typo will be better in my opinion. Also, i would like to suggest to use ONLY PNG formats both for website and programing. In my experience this must be done from a person that knows how to export (save for web & devices) correctly from Photoshop or Illustrator as this decreases size and increases quality. Illustrator users must take in mind "align to pixel grid" option before they export.
Thanks Vasilis Xenofontos > Date: Fri, 5 Apr 2013 00:01:41 -0400 > Subject: Re: Conversation: Pick A Logo > From: [email protected] > To: [email protected]; [email protected] > > Hello Everyone, > > Can I propose we move forward with this logo: http://imagebin.org/252847 > I kept the current official blue for both the logo and word 'Open' in the > wordmark because the word 'Open' gets less emphasis with the lighter blue. > I also gave the text Apache a placement inside the valley made by the two > O's as many people's designs had suggested. > The font is Roboto Condensed which is Apache 2.0 Licensed. > > The source file is an SVG created in Inkscape. The above is a png export. > > Samer > > On Sun, Mar 31, 2013 at 2:55 PM, Samer Mansour <[email protected]> wrote: > > > Hello, > > > > I will wait a few more days but it sounds like the group will be able to > > come to a consensus on refreshing the orb in some way or another. We can > > proceed with finalizing this logo proposal if no one objectifies. > > > > Samer > > > > > > On Sun, Mar 31, 2013 at 3:40 AM, Kadal Amutham <[email protected]> wrote: > > > >> A flat logo may be good for Pepsi, Domino's, Microsoft, Skype, Twitter > >> since they have money power to promote. What AOO needs is a good looking > >> logo > >> > >> With Warm Regards > >> > >> V.Kadal Amutham > >> 919444360480 > >> 914422396480 > >> > >> > >> On 30 March 2013 18:17, Juergen Schmidt <[email protected]> wrote: > >> > >> > Am Samstag, 30. März 2013 um 03:05 schrieb Alexandro Colorado: > >> > > On 3/29/13, Robin Fowler <[email protected]> wrote: > >> > > > Due to the opinions I've seen so far I've decided to make a new > >> design: > >> > > > > >> > > > > >> > > >> https://cwiki.apache.org/confluence/download/attachments/27846912/OO_4_final_design_Robin-Fowler.jpg?version=1&modificationDate=1364582663662 > >> > > > >> > > Here is a tweak, without the orb. Looks pretty olympic. > >> > > http://imagebin.org/252139 > >> > > > >> > maybe I am confused but I thought that we want something like the orb > >> that > >> > can be used standalone with the name. For ample for buttons, stickers > >> etc. > >> > > >> > Juergen > >> > > > >> > > > >> > > > > >> > > > Overall it has a flat look and yet still some depth to make it stand > >> > out > >> > > > from the microsoft brand. I think it is also important to think > >> about > >> > the > >> > > > form itself, the silhouette should ideally be recognisable on its > >> own, > >> > which > >> > > > is one reason using the apache feather is a good idea. > >> > > > > >> > > > Some other thoughts: > >> > > > > >> > > > One of the problems i see with a lot of the proposals is the lack of > >> > thought > >> > > > given to typography. It seems the text is just slapped on as an > >> > > > afterthought, in many cases the 'apache' is floating somewhere > >> randomly > >> > > > above 'openoffice'. Think of what you want the logo to imply, it > >> > should not > >> > > > look disorganised. Another thing worth pointing out is the kerning > >> > (spacing > >> > > > between letters) which could be optimised on some of the proposals. > >> > > > > >> > > > >> > > > >> > > There was a long discussion about the typography, starting with an > >> > > open typography, and also a more artistic. > >> > > > >> > > > > >> > > > This is an extremely important aspect of the whole logo design and > >> > should be > >> > > > considered when choosing a design. After all, many logos consist of > >> > nothing > >> > > > other than text. > >> > > > > >> > > > I also want to say i really like Vasilis Xenofontos design. It might > >> > be too > >> > > > different from the current, but it's a very good logo imo. > >> > > > > >> > > > Robin > >> > > > > >> > > > On 28 Mar 2013, at 12:38, Samer Mansour <[email protected]> wrote: > >> > > > > >> > > > > Robin brought up a good point that we should pick a logo before we > >> > start > >> > > > > work on the application artifacts or the website as it will > >> influence > >> > > > > those. > >> > > > > > >> > > > > I initially was excited that we could have a new logo, an > >> > opportunity to > >> > > > > change the face of OpenOffice. > >> > > > > > >> > > > > But after I saw Chris R. proposal I convinced myself refreshing > >> > rather > >> > > > > than > >> > > > > re-branding was the better path. > >> > > > > > >> > > > > So I would like to start a conversation that will hopefully give > >> us > >> > > > > strong > >> > > > > arguments to picking a logo. > >> > > > > > >> > > > > I already mentioned I liked the flat logo. > >> > > > > Here are reasons: > >> > > > > > >> > > > > - It is very similar to the current logo and that logo has a > >> history > >> > of > >> > > > > being recognized. > >> > > > > - Flat is 'in', easily recognizable on and works well on social > >> > > > > platforms, > >> > > > > screens and print media. (Think corporate and product logos of > >> today, > >> > > > > recently Pepsi, Domino's, Microsoft, Skype, Twitter) > >> > > > > - This logo can be severed from the word mark to make it fit in a > >> > square > >> > > > > and still carry the branding image. Icons, site, etc. > >> > > > > - A middle ground for community members who like the current logo. > >> > Who > >> > > > > want > >> > > > > to achieve a new image of 4.0 without tossing history. > >> > > > > > >> > > > > Looking back, we had lots of ideas but it only took me a moment > >> when > >> > i > >> > > > > saw > >> > > > > Chris r.'s proposal to realize the logo didn't need to be complex > >> and > >> > > > > completely new. That simple was actually beautiful. > >> > > > > > >> > > > > Thoughts? Agree? Disagree (and your solution is)? > >> > > > > > >> > > > > Samer Mansour > >> > > > > >> > > > > >> > > > > >> --------------------------------------------------------------------- > >> > > > To unsubscribe, e-mail: [email protected] > >> > > > For additional commands, e-mail: > >> [email protected] > >> > > > > >> > > > >> > > > >> > > > >> > > -- > >> > > Alexandro Colorado > >> > > Apache OpenOffice Contributor > >> > > http://es.openoffice.org > >> > > > >> > > --------------------------------------------------------------------- > >> > > To unsubscribe, e-mail: [email protected] > >> > > For additional commands, e-mail: [email protected] > >> > > > >> > > > >> > > >> > > >> > > >> > > > >
