This is wonderful and thoughtful, Sheila!  I feel a blossoming of the SIG 
coming on!  

Diana

Sent from my iPad

On Nov 7, 2011, at 11:49 AM, "Sheila.Carey at pch.gc.ca" <Sheila.Carey at 
pch.gc.ca> wrote:

> Hi everyone - I would like to invite interested MCN attendees to the 
> Metrics & Evaluation SIG that will be held concurrently with all SIGs at 
> an 'unluncheon' on Friday, November 18. Details are available at: 
> http://www.mcn.edu/calendar-2011/2011-11-18.
> 
> The Metrics & Evaluation SIG has been dormant for the last couple of 
> years, and I'd like to know if there is interest in continuing or reviving 
> this SIG. I think events in the last year have proven that there are some 
> areas of potential interest for discussion. For example, when the Google 
> Art Project was launched in February 2011, questions arose again about 
> whether increased availability of high quality museum images would deter 
> visitors from visiting museums. Museums want to know the value of online 
> visitors, and administrators still tend to consider physical visitors the 
> "real" visitors. In addition, user expectations have changed, as have the 
> type and quality of content delivered. These are exciting, timely and 
> relevant topics for discussion, and ones that the Metrics & Evaluation SIG 
> could address. 
> 
> At the  SIG meeting, I could foresee discussions about gathering 
> information on all surveys and research studies related to the value of 
> online visitors and to user expectations. Also, it would be interesting to 
> discuss what questions we need to be asking to understand current trends. 
> Currently, I'm gathering articles and studies that would be useful for 
> this discussion. If you know of any off the top of your head, please 
> forward them to me. In the meantime, here are a few questions for 
> consideration:
> ?       What are user expectations of online content?  (this could be 
> expanded to user expectations for content delivered digitally through any 
> medium)
> ?       How are visitors using content on sites?
> ?       What do online visitors look for after a museum visit?
> 
> The initial mandate of this SIG was related to evaluation of online 
> content, but this could be expanded to include how can we analyze its 
> usefulness. I'd like to know your thoughts on this topic or any others, 
> and hope you will come to the SIG meeting on Friday, November 18.
> 
> Sheila
> 
> Sheila Carey
> Analyste des publics et des programmes | Audience and Program Analyst
> R?seau canadien d'information sur le patrimoine (RCIP) | The Canadian 
> Heritage Information Network (CHIN)
> Minist?re du Patrimoine canadien | Department of Canadian Heritage
> Gatineau, Canada K1A 0M5
> sheila.carey at pch.gc.ca
> T?l?phone | Telephone 819-934-5017
> T?l?copieur | Facsimile 819-994-9555
> T?l?imprimeur (sans frais) 1-888-997-3123 | Teletypewriter (toll-free) 
> 1-888-997-3123
> Gouvernement du Canada | Government of Canada
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