Working directly in film distribution (marketing and publicity) cinema
exhibition (programming a major circuit and selected arthouses) for a
combined 20 plus years, along with acting as consultant on publicity and
marketing of various films from arthouse indies to major release promotions,
and another 15 years plus years working as a film journalist very closely
with both marketing and publicity people, and being on first name terms with
many major distributor senior executives and marketing people over many
years has added a wealth of background to what I bring to my knowledge of
film posters, their production, distribution and real availability.
I'm still working in the film industry at a much earlier stage of production
than any of the above now, along with running Cinema Arts with my wife.
Actively seeking out old hands here in Australia who were involved in
marketing throughout the 50s and 60s, and finding a couple of the older guys
(now sadly deceased) who were hand litho artists and printers in the 40s and
50s, and being able to pick their brains on such matters as hand litho
history, print run numbers, how distributors worked with poster printers,
how film prints were booked and worked, how posters were circulated and
re-circulated, etc, etc has also added to my storehouse of knowledge.
It has also added an aspect to the radar when one works in the film
business - from pre-production to all the way to knowing how to strike a
carbon arc - and that's an increasing ability to detect the BS factor of
many people who deal in movie posters and what they say they know about them
in their efforts to sell them.
It is never less than entertaining.
By the way, anyone genuinely interested in film posters, their art, history
and creation as part of the promotion of films and not just in it for the
trophy hunting, should get a hold of Sim Branaghan's BRITISH FILM POSTERS.
It is probably the single most important book on film posters yet published.
Phil E.
----- Original Message -----
From: "lobby card invasion" <[EMAIL PROTECTED]>
To: <[email protected]>
Sent: Tuesday, June 26, 2007 1:15 PM
Subject: Re: [MOPO] a General Question
Sorry Jeff, but I don't see why one needs to be in the BIZ in order to be
knowledgable or have an opinion about movie posters?
Also, I bet you Thalberg knew bubkes about Minty Whites.
That's all I have to say.
Zeev
----- Original Message -----
From: "JEFF POTOKAR" <[EMAIL PROTECTED]>
To: <[email protected]>
Sent: Monday, June 25, 2007 8:47 PM
Subject: [MOPO] a General Question
hi MOPO'ers,
just a general question.siilar to a poll. how many in here are ACTUALLY
involved in the film business? and i dont mean you had a relative or
friend that has explained things to you..but are actually WORKING in
this business. i do. so many throw comments around in here as if they
were irving thalberg, stacey snider, or sherry lansing...
jeff
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