Kerry,

All "super-sized" images are not the same! Some *STILL *don't let you see
tiny imperfections like very small tears, faint smudges, etc. It has to do
with the technology of scanning and the settings on the scanner.

When I buy from anywhere online, I want what I see online to match what I
see when I open the package when the item arrives. If the online image
looked different, then to me that is deceitful.

Bruce

On Sat, Mar 3, 2012 at 12:11 PM, lovenoir2 <[email protected]> wrote:

> Hi Bruce,
>
> First, it's another great testimonial to the service you provide, prior to
> anyone bidding or buying (supersize enlargements), although to be fair,
> your buyer who wrote you either has never bought from or visited the
> Heritage, Cinemasterpieces sites (and now MPE), to name but 3, that offer
> the enlarged images on their sites.
>
> That being said, I wonder how much of a response you will get, at least
> publicly, with regard to the question you posed about boosted colors being
> a good marketing tool or a deceptive practice.
>
> I presented this question on APF when images of the Heritage Berwick
> posters began to appear on the HA site, once they had been washed, cleaned
> and linen backed. It was (and is) very apparent that HA boosted the color
> on many of those posters (to the point where some had the "look" of
> oversaturated reprints).
>
> In my comments and question, I repeatedly made mention of taking into
> account differences in cameras used, lighting setups (or lack thereof) etc.
> Some agreed and also made their own independent comments about this very
> subject. Yet there were a handful, saying that NO boosting had been done,
> how dare anyone accuse HA of doing such a thing and that kind of talk. No
> one was suggesting that HA had committed any crime or murdered a newborn,
> for goodness' sake, but that their photo dept had simply boosted and
> saturated the poster images...lol
>
> To this day (and that post was a week and a half ago), there has been no
> response from HA directly about this color boosting question.
>
> Because you asked for thoughts on this practice, I think that all poster
> images should be presented as they actually look, battle scars and all
> (unless restored and described as such). To present images of posters that
> practically radiate off the page is deceptive, in the sense that they are
> not a true representation, especially on high end items like the Berwick
> Find. Not everyone can travel to Dallas to look at posters that HA auctions
> (Berwick or others for that matter), so presenting an accurate image is
> vital.
>
> -Kerry
>
>
>
>
>
> On Sat, Mar 3, 2012 at 4:59 AM, Bruce Hershenson <
> [email protected]> wrote:
>
>> I received this e-mail from a customer yesterday:
>>
>> "The  lobby card which I bought in the Tuesday February 14 auction
>> arrived today in perfect condition, thanks to your superlative packing. I
>> am delighted with the card, which is my favorite of all lobby cards. In
>> fact, it actually looks even better in reality than in your scans, as the
>> super-sized image brings up even the tiniest imperfection very clearly. I
>> know nobody else who provides this enlargement service so you can see
>> exactly what you are buying."
>>
>> I replied as follows:
>>
>> "Thank you very much for your kind words! I have been buying through the
>> mail for over 40 years, and I have always been amazed how many sellers
>> would try to deceive you with poor quality photos that hide defects. Now,
>> with modern day scanners, you can make scans that "burn away" defects
>> (including even foldlines and pinholes), and people also use them to
>> "boost" the colors of the item!
>>
>> Some people seem to feel this is just wise salesmanship, but to me it is
>> both deceptive and thinking for the short term, because you may get the
>> person to pay more *THIS *time, but you are likely to lose a customer
>> when they see how they were deceived. The way I do things with honest
>> images that show 'even the tiniest imperfection very clearly', as you put
>> it, I know that I gain the customer's trust, and that they are likely to
>> order again and again, so I think those auctions that have the other
>> philosophy are being 'penny wise and pound foolish'."
>>
>> *What is YOUR **view on this?*
>>
>> --
>> Bruce Hershenson and the other 24 members of the eMoviePoster.com team
>> P.O. Box 874
>> West Plains, MO 65775
>> Phone: 417-256-9616 (hours: Mon-Fri 9 to 5 except from 12 to 1 when we
>> take lunch)
>> our site <http://www.emovieposter.com/>
>> our auctions <http://www.emovieposter.com/agallery/all.html>
>> <http://www.emovieposter.com/unused/signature/20111028Frankensteinemployeegroupphotosignature.jpg>
>>
>>  Visit the MoPo Mailing List Web Site at www.filmfan.com
>> ___________________________________________________________________ How
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>>
>


-- 
Bruce Hershenson and the other 24 members of the eMoviePoster.com team
P.O. Box 874
West Plains, MO 65775
Phone: 417-256-9616 (hours: Mon-Fri 9 to 5 except from 12 to 1 when we take
lunch)
our site <http://www.emovieposter.com/>
our auctions <http://www.emovieposter.com/agallery/all.html>
<http://www.emovieposter.com/unused/signature/20111028Frankensteinemployeegroupphotosignature.jpg>

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