This is great.
 
JW

________________________________
From: Jay Pea <spitfire3...@yahoo.com>
To: MoPo-L@LISTSERV.AMERICAN.EDU 
Sent: Friday, June 22, 2012 3:47 PM
Subject: Re: [MOPO] Rare ALIEN Glory book -- less than 30 produced

Speaking of Alien. Here is the creation of the creature. A work in progress. 

--- On Fri, 6/22/12, Geraldine Kudaka <gkud...@rocketmail.com> wrote:


>From: Geraldine Kudaka <gkud...@rocketmail.com>
>Subject: Re: [MOPO] Rare ALIEN Glory book -- less than 30 produced
>To: MoPo-L@LISTSERV.AMERICAN.EDU
>Date: Friday, June 22, 2012, 6:17 AM
>
>
>These are not off-set printed booklets. 
>
>
>
>These are made of individual photographs printed by Stanley Bielecki's photo 
>lab using Bob Penn's negatives. Stanley Bielecki printed them in his darkroom 
>using  Kodak photographic stock paper... they were then bound using one of the 
>folio spiral bindings you could get at office supplies. If you look at the 
>Alien text page -- the one with white lettering on a black box -- you'll see 
>the copyright was added as an after thought with a typed file folder label. 
>
>It's easy to think the images are on paper, but they're not. 
>
>
>Stanley Bielecki was also the same photographer who hand printed the photos 
>that were folio bound into the Star Wars cast and crew wrap gifts -- the Glory 
>Book. 
>Please look up the history of Star Wars Glory books. This item is a known 
>collectors item and can be found online at other places than mrsminiver's ebay 
>listing, 390426055170  Lucasfilm and Gus Lopez on swca.com used to have it up, 
>as well as some movie prop collectors sites, but I can't find it right now in 
>a 2 minute search. I'm sure you can find proof of its existence by searching 
>the web.
>
>As the Star Wars Glory Book is known among collectors -- one MOPO dealer even 
>contacted us to buy ours after we started posting about our Heritage problem 
>-- and its provable, limited production is not simply a statement I am making 
>to increase it's rarity, it is Star Wars history.  
>
>
>You are talking about the manufactured booklets that were offset printed for 
>distribution. Not the same beast. The way to tell is to look at the paper 
>stock and Alien copyright -- was it a file folder label pasted on as an 
>afterthought?
>
>Believe me, by the time they get around to sending stuff to theater 
>distributors, the copyright is not an afterthought. 
>
>
>If you want the promo theater booklet for Star Wars, we have SEALED, unopened 
>boxes of the theater folio, which still have intact the embossed Star Wars 
>logo ribbon. These are SEALED, unopened boxes... 
>
>
>
>To get an idea of the off-set Star Wars booklet, you can go here:
>
>
>http://www.mycomicshop.com/search?TID=11327001
>They were originally sent in a white mailer-type of box with a ribbon closure. 
>The folios, without their boxes, are very common. The folios with open boxes 
>sometimes come up on ebay.  
>https://dl.dropbox.com/u/86409487/cam1.JPG
>https://dl.dropbox.com/u/86409487/Cam9.JPG
>The sealed, unopened boxes are rarer... How many people receive a box and 
>don't open it?
>
>
>You can also ask Rudy Franchi about Charley's marketing of Star Wars. 
>
>
>
>Charley's marketing of Star Wars, especially the advance merchandising and 
>licensing, changed the way movies are marketed. There were a few films 
>released before Star Wars with advance merchandising and licensing, such as 
>Paramount's "The Great Gatsby" and 20th Century's "Doctor Doolittle" but for 
>box office results -- but it was Star Wars' Kenner line which changed movie 
>marketing. 
>
>
>
>
>________________________________
>From: Richard Halegua Posters + Comic Art <sa...@comic-art.com>
>To: MoPo-L@LISTSERV.AMERICAN.EDU 
>Sent: Thursday, June 21, 2012 2:10 PM
>Subject: Re: [MOPO] Rare ALIEN Glory book -- less than 30 produced
>I have similar ring binder books for Willow and for Chariots of Fire. I may 
>even have more than one each and I may even have othersit's obvious that some 
>are just photographic prints, while others look like they were printed 
>editionsAt 10:59 AM 6/21/2012, Freeman Fisher wrote:> Geraldine,> Your 
>description of this ALIEN booklet is not accurate.  These booklets were sent 
>out to exhibitor owners and execs.  Back in the 1970's  there still existed 
>numerous blind bid states.  I worked in Texas>  and it was the most extreme 
>example given the sizes of Houston, Dallas, Fort Worth, San Antonio and Austin 
>and the money those markets represented>  Blind bidding was when a theatre 
>chain had to commit to a film, sometimes a year in advance, with terms 
>outlined (1st two weeks at 70% 2nd two weeks at 60% etc.) and frequently 
>putting up at times tens of thousands> if not all together 100's of thousands 
>of dollars on the blockbusters  WITHOUT EVER SEEING A SCRAP
 OF FILM.  So these booklets were sent out prior to bidding and came in all 
kinds of formats.....some just a couple of fold out pages to nice booklets with 
on set photography.  If my memory isn't completely failing, I recall booklets 
on STAR WARS, ALIEN, BLADE RUNNER, APOCALYPSE NOW, WILLOW, OUTLAND, EXCALIBUR 
and a few others that> were really impressive.  Others like ET (at the time 
called A BOY'S LIFE)  were just gate folded brochures (no picture of ET for 
sure that was such a huge secret). Same with RAIDERS OF THE LOST ARK,  CLASH OF 
THE TITANS, etc. etc.> And then some were just a single printed sheet saying 
who starred, produced and directed.  (Can you imagine buying a car with a tarp 
over it and being given just a description and some art, commit to it, and not 
expect delivery> for 9 to 12 months.......that was blind bidding!)> > Anyway to 
say only 30 were made is preposterous.  Just in Texas alone  there had to be at 
least 25 to 35
 theatre chains, each film buyer and marketing guy receiving a copy. In the 
theatre chain I worked at, we usually would receive four to five and we were 
only in San Antonio.  Now  multiply those number by triple (or more) to 
accommodate the personnel at circuits like Plitt, AMC, General Cinema, United 
Artists, Mann,  and you can see the numbers required approach a 1000 in no 
time.  Plus certain critics at the major National News agencies received copies 
on occasion.> > Also a little common sense is in order. Once a brochure is on 
the printing press, or photos being printed and spiral bound,  do you honestly 
think under 30 would be printed?  Because once on the presses it almost as 
cheap to print several  thousand as it is 20. The $$ are in the set-up.> > > 
These pieces were not dissimilar to the Studio Release books from the 1930's 
that pop up frequently.> > > So while it makes for great Ebay copy to limit 
their numbers to generate a false sense
 of scarcity.  This is not the case with these marketing tools. Whether they 
have ever been in an auction or not is irrelevant.> While you can ask whatever 
price you like, ($5000)  as a MOPO buddy I just hate to see someone look so 
foolish..> > > freeman fisher> > > > > > > > > > > On Jun 21, 2012, at 7:33 AM, 
Geraldine Kudaka wrote:> > > We've decided to put up our own auctions. Will be 
announcing posters later, but thought the avid Alien collector might be 
interested in this ebay item.> >> > Based on the successful marketing of Star 
Wars, Charley Lippincott was hired by Johnny Friedkin / Fox to market Alien.> 
>> > This ebay auction is for a rare photo booklet made for Fox's studio 
heads.> >> > ebay listing  290731119615> > Visit the MoPo Mailing List Web Site 
at http://www.filmfan.com/> > 
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