Hi Dan, On Tue, Jul 26, 2011 at 9:56 AM, Dan Glover <[email protected]> wrote: > > Oh no. There is real verifiable science behind the influencing of > others. Ad agencies know this. So does any good salesperson. Here are > just a few key findings backed up by empirical studies in Psychology, > Marketing, Economics, Anthropology and Social Science: > > 1. Reciprocation - People find value in returning a favor. Our whole > society is built on this foundation. > 2. Commitment and consistency - People value consistency in themselves > and others. Sales people know the value of getting customers saying > yes to small questions before leading up to the actual closing of the > sale. > 3. Social proof - When unsure of a decision, people value the input of > other people similar to themselves. > 4. Liking - People agree more readily with people they like. > 5. Authority - People tend to act automatically when confronted with > an authority figure. > 6. Scarcity - People tend to want things more as they become scarce. > [Mark] I would agree with you. In Washington State the indians have a potlatch during which they give as much away as they can. This is because the best way to have control over others, is to make them indebted to you. Why do you think Obama is giving away so much money?
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