I do admire that gray's online can gracefully degrade so well. But as much as we'd all like to design our sites to cater for every population, are customers even willing to pay more to have support for non-javascript users, I've found that development companies, all want to minimise development cost, to have a bigger profit cut. It's just so sad sometimes.
On Wed, Dec 2, 2009 at 11:52 AM, Tatham Oddie <[email protected]> wrote: > Yahoo have a bunch of data around this. > > During the development of graysonline.com we decided to support > non-JavaScript users because they represented a significant enough > percentage of our user base. Try it - disable JS in your browser and > everything will still work. > > Progressive enhancement is the only way to develop for the web. :) > > > Thanks, > > Tatham Oddie > au mob: +61 414 275 989, us cell: +1 213 422 7068, skype: tathamoddie, > landline: +61 2 8011 3982, fax: +61 2 9475 5172 > my business: tixi.com.au - Ticketing without the dramas > > -----Original Message----- > From: [email protected] > [mailto:[email protected]] On Behalf Of Scott Barnes > Sent: Wednesday, 2 December 2009 11:41 AM > To: ozSilverlight > Subject: RE: Our new silverlight site > > 7% where did you get that stat from? > > Is that 7% geo-specific? in that would say China bump that number into the > higher 7 percentile bracket, meanwhile 90% of the US is in the lower 2%. > Assuming its a flat 7% across all countries, now comes the potential vs > reality question. > > In that out of that 7% what is the potential of buying / actionable > customer > base vis the reality of 7% of users not caring? > > If i said to you that i can reach 400million customers tomorrow in total, > and yield say 48% return on actionable events, vs i can target 1billion > tomorrow with a 48% click through, how would that change your ROI > assessment? > > What works for Honda doesn't necessarily work for Ford is my point :) > > > ________________________________________ > From: [email protected] > [[email protected]] On Behalf Of David Connors > [[email protected]] > Sent: Tuesday, December 01, 2009 4:34 PM > To: ozSilverlight > Subject: Re: Our new silverlight site > > 2009/12/2 Scott Barnes > <[email protected]<mailto:[email protected]>> > Most of the research I've read / conducted around "plugins + risk" has > constantly shown that the average user will install anything put before > them > provided they get access to the context of what they were seeking. > 400million+ installs of Silverlight testifies to this behavior. > > If you use javascript you lose up to 7% of users because their browsers > either don't run it, have it turned off or have McAfee/Norton/Whatever > "screw with my Internet experience 2009 edition" installed. > > Let me explain that to you in another way: If you are going to sell $1 000 > 000 worth of stuff in a year on your site, then you will be immediately > flushing $70 000 of your revenue down the can. If you're paying $ to > acquire > a lead, you're throwing out $7 in every $100 of your EDM budget. > > And I'm just talking about JS. > > Sending out marketing and then presenting customers with an Install button > instead of a sales call to action is crazy. > > Don't get me wrong, SL and Flash have their place and I love > kongregate.com<http://kongregate.com> - but as an adjunct, not an > impediment > to a transaction. > > -- > David Connors ([email protected]<mailto:[email protected]>) > Software Engineer > Codify Pty Ltd - www.codify.com<http://www.codify.com> > Phone: +61 (7) 3210 6268 | Facsimile: +61 (7) 3210 6269 | Mobile: +61 417 > 189 363 > V-Card: https://www.codify.com/cards/davidconnors > Address Info: https://www.codify.com/contact > > _______________________________________________ > ozsilverlight mailing list > [email protected] > http://prdlxvm0001.codify.net/mailman/listinfo/ozsilverlight > > > _______________________________________________ > ozsilverlight mailing list > [email protected] > http://prdlxvm0001.codify.net/mailman/listinfo/ozsilverlight >
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