+1 progressive enhancement (graceful degradation?) is a must for any site that you need to reach maximum audience.
If they don't have SL, drop to JS, then drop to HTML. Wave a little teaser under their nose letting them know of all the cool shiz your site can do if they install the plugin. Progressive enhancement is rather easy with things like jQuery - grab the jQuery object in to your Silverlight app and go from there - start scanning for HTML elements / structures. You can even use your CMS without any change to load the content in to SL (and JS and normal HTML). I wrote a little post about it a while ago here: http://blog.webjak.net/2009/03/30/just-quickly-jquery-and-silverlight/ -----Original Message----- From: [email protected] [mailto:[email protected]] On Behalf Of Tatham Oddie Sent: Wednesday, 2 December 2009 11:52 AM To: 'ozSilverlight' Subject: RE: Our new silverlight site Yahoo have a bunch of data around this. During the development of graysonline.com we decided to support non-JavaScript users because they represented a significant enough percentage of our user base. Try it - disable JS in your browser and everything will still work. Progressive enhancement is the only way to develop for the web. :) Thanks, Tatham Oddie au mob: +61 414 275 989, us cell: +1 213 422 7068, skype: tathamoddie, landline: +61 2 8011 3982, fax: +61 2 9475 5172 my business: tixi.com.au - Ticketing without the dramas -----Original Message----- From: [email protected] [mailto:[email protected]] On Behalf Of Scott Barnes Sent: Wednesday, 2 December 2009 11:41 AM To: ozSilverlight Subject: RE: Our new silverlight site 7% where did you get that stat from? Is that 7% geo-specific? in that would say China bump that number into the higher 7 percentile bracket, meanwhile 90% of the US is in the lower 2%. Assuming its a flat 7% across all countries, now comes the potential vs reality question. In that out of that 7% what is the potential of buying / actionable customer base vis the reality of 7% of users not caring? If i said to you that i can reach 400million customers tomorrow in total, and yield say 48% return on actionable events, vs i can target 1billion tomorrow with a 48% click through, how would that change your ROI assessment? What works for Honda doesn't necessarily work for Ford is my point :) ________________________________________ From: [email protected] [[email protected]] On Behalf Of David Connors [[email protected]] Sent: Tuesday, December 01, 2009 4:34 PM To: ozSilverlight Subject: Re: Our new silverlight site 2009/12/2 Scott Barnes <[email protected]<mailto:[email protected]>> Most of the research I've read / conducted around "plugins + risk" has constantly shown that the average user will install anything put before them provided they get access to the context of what they were seeking. 400million+ installs of Silverlight testifies to this behavior. If you use javascript you lose up to 7% of users because their browsers either don't run it, have it turned off or have McAfee/Norton/Whatever "screw with my Internet experience 2009 edition" installed. Let me explain that to you in another way: If you are going to sell $1 000 000 worth of stuff in a year on your site, then you will be immediately flushing $70 000 of your revenue down the can. If you're paying $ to acquire a lead, you're throwing out $7 in every $100 of your EDM budget. And I'm just talking about JS. Sending out marketing and then presenting customers with an Install button instead of a sales call to action is crazy. Don't get me wrong, SL and Flash have their place and I love kongregate.com<http://kongregate.com> - but as an adjunct, not an impediment to a transaction. -- David Connors ([email protected]<mailto:[email protected]>) Software Engineer Codify Pty Ltd - www.codify.com<http://www.codify.com> Phone: +61 (7) 3210 6268 | Facsimile: +61 (7) 3210 6269 | Mobile: +61 417 189 363 V-Card: https://www.codify.com/cards/davidconnors Address Info: https://www.codify.com/contact _______________________________________________ ozsilverlight mailing list [email protected] http://prdlxvm0001.codify.net/mailman/listinfo/ozsilverlight _______________________________________________ ozsilverlight mailing list [email protected] http://prdlxvm0001.codify.net/mailman/listinfo/ozsilverlight _______________________________________________ ozsilverlight mailing list [email protected] http://prdlxvm0001.codify.net/mailman/listinfo/ozsilverlight
