It was 22/3/04 10:57 am, when Giles Stokoe wrote:

> Brian Yarvin wrote
>> I know my market and I see the forces that power it -
>> believe me, the opinions of technical gurus count for zilch.
> 
> How do we motivate clients to listen to the technical gurus, for the benefit
> of all of us (it will save them money in the long run if they are not
> dealing with unnecessarily large files, and may increase the range of images
> that are open to them)?

Giles 

It's not even the technical gurus that the clients have to listen to, just
follow through from acquisition to print. Your average 50-100mb+ file is
"usually" reduced to a few kilobytes or 5-6mb before being output.

If the libraries and photographers charged by the file size, you would soon
see the clients modifying their "requirements." If it costs you more to
provide a bigger file (scan time, capital, burn time, CDs, DVDs, etc), you
should be remunerated accordingly. When they learn size=cash, watch them
change their requirements.

At the  moment, it's a bit like a client buying worldwide exclusive rights
because it costs the same as limited costs. Of course they are going to go
for worldwide rights everytime, just in case they need them, even though all
they need are rights for one territory for a limited time. However, if it
cost them more, would they?


Shangara Singh.
__________________________________________________

:: Photoshop CS Adobe Certified Expert (ACE)
:: Photoshop CS Essential Tips && ACE Exam Aids && Glossary
:: http://www.photoshopace.com && http://www.examaids.com



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