Re: [IxDA Discuss] Needs-based paginated wizard
I'd take that motivation up a level! User goal: to make a movie about their daughter's 5th birthday and not feel stupid when doing it :) Need: upload and edit movies on computer Technological requirement: lots of RAM, fast and big HD, good graphics card. Tim On Fri, Sep 19, 2008 at 4:02 AM, John Gibbard <[EMAIL PROTECTED] > wrote: > Ok, so there's a fine line between things like 'needs', > 'features' and so on. Perhaps motivations & needs is better* ... > moving away from the coffee analogy let's try IT: > > Motivation: "I want to edit movies on my computer" > Need: High RAM & good graphics card > > The point is that the Starbucks tool attempts - not entirely though - > to question the user's taste and likes/dislikes as opposed to > requiring the user to flick through facets such as geographical > origin, roast type etc. > > Bryan's Camcorder tool does a similar thing but feels a bit more > 'facety' as it refines the amount of products meeting that > criteria. It still asks 'natural' customer-orientated questions > though. > > Keep the examples coming ... > > John > > > * (I am seriously at pains to avoid another semantic debate, I think > those of us subscribed to the IAI list this week are a little > definition-weary...) > > > . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . > Posted from the new ixda.org > http://www.ixda.org/discuss?post=33112 > > > > Welcome to the Interaction Design Association (IxDA)! > To post to this list ... [EMAIL PROTECTED] > Unsubscribe http://www.ixda.org/unsubscribe > List Guidelines http://www.ixda.org/guidelines > List Help .. http://www.ixda.org/help > -- Kei te kōrero tiki au. Kei te kōrero tiki koe. Ka kōrero tiki tāua. Kōrero ai tiki tāua. Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Needs-based paginated wizard
A good read: Goal Based Information Retrieval Experiences http://www.joelamantia.com/blog/archives/information_architecture/goal_based_information_retrieval_experiences.html Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Needs-based paginated wizard
I'm not suggesting the approach is groundbreaking or anything that we don't already do when working through personas and task flows but what is novel - and this is indicated by the distinct paucity of comparable examples - is the execution of this natural-questioning approach. As Marielle alluded to in her response this echoes the real-life barrista in their interrogation of the customer's likes and dislikes - their high-level motivations. Nick's example is equally novel but not quite as cleanly executed. The user's decisions aren't quite as straightforward when the pictures are so ambiguous. Granted, this isn't a simple polarised choice environment; choosing a holiday is a bit more involved than an Americano. Yet this doesn't exactly meet the Krug criteria, IMHO. More examples if you've got 'em... J. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33112 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Needs-based paginated wizard
I think I understand what you're talking about, but in general terms I think it's just a task based rather than hierarchical navigation. Using your example of a car site, you would ask, "Do you want great handling or durability?" instead of asking "Do you want Pirelli Tires or Goodyear All Season radials?" (note: I actually know nothing about tires). IMO, unless your users are expected to be proficient in the subject matter, task-based is usually the superior choice. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33112 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Needs-based paginated wizard
On Thu, 18 Sep 2008 14:16:20 +0100, John wrote: >Using http://www.starbuckscoffeeathome.com/ as an example, can anyone >point me in the direction of similar needs based selection tools? > >I've seen plenty of facet-based feature selection tools (generally on >audio-visual shop sites or car sites) but this needs-based approach >really floats-my-boat. > >Examples of this approach much appreciated! John, I'm not quite sure what the distinction is. This doesn't seem really remarkable to me in approach. Here are a couple of different approaches in travel. I'm not saying I like them or think they are good, but they do represent different ways of getting a customer to a product. http://hotels.visualdna.com/statement/module/HotelsModule/Hotels_Module http://www.expedia.co.uk/daily/inspiration/default.aspx (click on the inspiroscope) *Nick Gassman - Usability and Standards Manager - http://ba.com * * I vote for reply-to to go to the list* Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Needs-based paginated wizard
Ok, so there's a fine line between things like 'needs', 'features' and so on. Perhaps motivations & needs is better* ... moving away from the coffee analogy let's try IT: Motivation: "I want to edit movies on my computer" Need: High RAM & good graphics card The point is that the Starbucks tool attempts - not entirely though - to question the user's taste and likes/dislikes as opposed to requiring the user to flick through facets such as geographical origin, roast type etc. Bryan's Camcorder tool does a similar thing but feels a bit more 'facety' as it refines the amount of products meeting that criteria. It still asks 'natural' customer-orientated questions though. Keep the examples coming ... John * (I am seriously at pains to avoid another semantic debate, I think those of us subscribed to the IAI list this week are a little definition-weary...) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33112 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Needs-based paginated wizard
On a side note, I haven't seen that site before and just had to say that it is one cool user experience. I loved the chalkboard metaphor and the fact that the previous steps in the wizard actually left residue on the chalkboard that you could still see in the subsequent steps. Well thought-out. - Original Message From: John Gibbard <[EMAIL PROTECTED]> To: "[EMAIL PROTECTED] list" <[EMAIL PROTECTED]> Sent: Thursday, September 18, 2008 6:16:20 AM Subject: [IxDA Discuss] Needs-based paginated wizard Using http://www.starbuckscoffeeathome.com/ as an example, can anyone point me in the direction of similar needs based selection tools? I've seen plenty of facet-based feature selection tools (generally on audio-visual shop sites or car sites) but this needs-based approach really floats-my-boat. Examples of this approach much appreciated! John. -- John Gibbard (User Experience Architect) t. +44 (0)7957 102577 skype. johngibbard Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Needs-based paginated wizard
Hi John, I like the wizard, but I don't really get your point. In my barista training, I was - quite literally - told that acidity, body, smell and flavour are *features* of different types of coffee. (just like colour, size and weight can be features of other objects). But apparently, you have different associations with coffee features, which is very interesting! For coffee 'needs' I would think in different terms. Coffee as a caffeine source to stay awake; coffee as a drink to accompany a meal; coffee to enjoy (more complex taste, needs more time to drink); coffee to discover (unusual taste, or for example extreme body), etc. Based on customer needs, I would advise different types of coffee. Regards, Marielle Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Needs-based paginated wizard
I mean that it's a paginated wizard (which I'm familiar with) but, more than that, it actually addresses user needs (I like acidic tasting coffee) vs. facet/features (I want coffee with bean type x). J. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33112 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Needs-based paginated wizard
Do you mean the fact that it steps you through questions in order to refine your search? I've often seen that called a "wizard" or "finder", such as CNET Camcorder Finder: http://reviews.cnet.com/4247-6500_7-4.html?tag=leftColumnArea1.0 Or do you mean that it uses sliders instead of checkboxes and dropdowns? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=33112 Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
[IxDA Discuss] Needs-based paginated wizard
Using http://www.starbuckscoffeeathome.com/ as an example, can anyone point me in the direction of similar needs based selection tools? I've seen plenty of facet-based feature selection tools (generally on audio-visual shop sites or car sites) but this needs-based approach really floats-my-boat. Examples of this approach much appreciated! John. -- John Gibbard (User Experience Architect) t. +44 (0)7957 102577 skype. johngibbard Welcome to the Interaction Design Association (IxDA)! To post to this list ... [EMAIL PROTECTED] Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
